Eloqua to offer Conversion Suite Winter 2006 release.Automated demand-generation software provider Eloqua Corporation recently announced the launch of Eloqua Conversion Suite Winter 2006. The latest version of the company's integrated demand-generation platform offers marketers new capabilities and feature improvements to help drive demand and cultivate cul·ti·vate tr.v. cul·ti·vat·ed, cul·ti·vat·ing, cul·ti·vates 1. a. To improve and prepare (land), as by plowing or fertilizing, for raising crops; till. b. the prospect information needed for closing a sale. Eloqua Conversion Suite is an on-demand solution that automates and integrates workflow across the key sales and marketing functions of e-mail, direct mail, Web site analytics, campaign analytics and sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. to improve the quality and quantity of sales leads A sales lead is the identity of a person or entity potentially interested in purchasing a product or service, and represents the first stage of a sales process. The lead may have a corporation or business associated with the person(s). , eliminate waste and accelerate the entire selling process. Integration on Demand is a new integration engine that provides both technical and functional connections via the Web to a range of CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. applications and other third-party business applications. Eloqua's integration architecture minimizes marketing's reliance on IT, putting them in control of data resources and extending their visibility. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the company, the innovation will power a number of packaged integrations to leading CRM systems that Eloqua will make available this year, an example of which is Eloqua's recent product announcements for salesforce.com's AppExchange. www.eloqua.com |
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