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Electronic Retailing Systems International, Inc. Announces Schnuck Markets, Inc. To Install ShelfNet Electronic Shelf Label System.


NORWALK, Conn.--(BUSINESS WIRE)--July 6, 1999--

ESL (1) An earlier family of client/server development tools for Windows and OS/2 from Ardent Software (formerly VMARK). It was originally developed by Easel Corporation, which was acquired by VMARK.  System to be Showcased in New Schnucks Express Store in St. Louis

Electronic Retailing Systems International, Inc. (ERS ERS,
n.pr See extended rotated side-bent.
) (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:ERSI ERSI Environment Remote Sensing Institute ) today announced that Schnuck Markets, Inc. (Schnucks) will install the ERS ShelfNet(R) wireless, RF-based Electronic Shelf Label Electronic Shelf Label is a system used by Retailers for displaying price on shelves. Automating the price change process enhances in-store merchandising and store compliance. These features add up to increased sales and reduced overall operational costs.  (ESL) system in their new store format, the Schnucks Express store in St. Louis, Missouri. Schnucks currently operates 90 stores in Missouri, Illinois and Indiana. The family-owned company was founded in St. Louis in 1939.

"Consolidating products and services into this small-store format requires new technological solutions to increase efficiencies," said Scott Schnuck, President and Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of Schnucks. "We believe ERS' ShelfNet ESL system will allow us to deliver all the merchandising and price promotions we normally offer in a larger store as well as ensure price integrity for our customers. We also believe these benefits apply to our full-size supermarkets as well and will be looking to expand our use of ESL technology, based on the successful implementation at this store."

"Schnucks is well known as a leading technology innovator," said Bruce F. Failing, Jr., Chief Executive Officer for ERS. "Our ability to tailor a robust solution to this smaller format will enable ERS to demonstrate ShelfNet's flexibility and validate the adaptability of our wireless system technology in formats outside of the traditional supermarket format."

ERS is a leading developer and supplier of electronic shelf labeling systems designed to improve retailer profitability. The ERS ShelfNet(R) system is designed to assist retailers in cost savings and pricing accuracy by using a wireless network to link a store's central computer both to its check-out scanner and to the ESLs that display pricing information at the shelf edge. With ShelfNet, this pricing information is updated automatically on the ESLs when prices in the point-of-sale (POS (1) See point of sale and packet over SONET.

(2) "Parent over shoulder." See digispeak.

POS - point of sale
) scanner are changed. This provides price integrity between the shelf edge and the POS scanners. ShelfNet uses spread spectrum RF technology, which is the most widely used method of wireless communication in retail today. In addition, ShelfNet uses a suite of patented software applications designed to communicate merchandising, inventory and other information to and from store personnel in the aisle. These applications are designed to provide value-added benefits to retailers in the areas of shelf-edge merchandising, replenishment replenishment

the addition of an appropriate quantity of properly prepared solution containing the correct concentration of chemicals to the developer solutions used in radiography.
 control, strategic pricing and shelf set compliance.

This press release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that involve risks and uncertainties. ERS' actual results may vary from those anticipated due to a number of factors, including, without limitation, the timely availability and acceptance of new products, the rate of development of the emerging market for electronic shelf label systems, the impact of competitive products and pricing, the management of growth, and other factors set forth in reports and other documents filed by ERS with the Securities and Exchange Commission from time to time.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1U6KY
Date:Jul 6, 1999
Words:469
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