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Elastic Path Expands Executive Team and Completes Fiscal Year with 60 Percent Revenue Growth.


VANCOUVER, British Columbia British Columbia, province (2001 pop. 3,907,738), 366,255 sq mi (948,600 sq km), including 6,976 sq mi (18,068 sq km) of water surface, W Canada. Geography
 -- Elastic Path Software, a pioneer of flexible ecommerce software, today announced a record close to the fiscal year, marked by strong revenue growth, new customer acquisition and technology innovation. Additionally, the company has expanded its executive team and appointed IT industry luminary Gordon Janzen as chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 to oversee company operations to meet growing customer demand.

Key highlights of Elastic Path's fiscal year financial and operational activities include:

* Increased license revenue by 60 percent over last fiscal year, while maintaining a 5-year TCO (1) (Total Cost of Ownership) The cost of using a computer. It includes the cost of the hardware, software and upgrades as well as the cost of the inhouse staff and/or consultants that provide training and technical support. See ROI.  that is less than half that of any "on-demand" or other licensed software vendors

* Added more than 70 new customers including Breville USA, Coastal Contacts, Bond and Bond and I Want One of Those I Want One of Those (also referred to as IWOOT) is a prominent online retailer offering a selection of gadgets, gizmos, toys, home and office accessories as well as organised adventures. !, bringing the Company's impressive total number of ecommerce platform deployments to more than 125 worldwide

* Aggressively expanded international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee.  to meet the global demands of its customers in the Europe, and Asia Pacific.

* Experienced 16th consecutive quarter of positive cash flow

* Met increased demand for solutions by partnering with established system integrators including Excentric Ex`cen´tric

a. 1. Same as Eccentric, Eccentrical.
2. (Bot.) One-sided; having the normally central portion not in the true center.
 Thinking and Avenue A Razorfish

"Historically, many retailers have not capitalized on the power of ecommerce -- failing to attract and convert customers profitably. With online sales slated to reach more than 95 billion dollars by the end of this year, retailers are beginning to move toward more effective ecommerce strategies," says Harry Chemko, co-founder and chief executive officer of Elastic Path. "Elastic Path's success this year can be attributed to retailers' recognition of the importance of implementing a solution that provides an optimal shopping experience for consumers while delivering an ecommerce platform that has the power to attract customers and drive sales."

Strengthened Leadership

Elastic Path has appointed Gordon Janzen as chief operating officer (COO). In his new role, Janzen will oversee and streamline operational processes including product development, support and marketing. He is an experienced IT leader with more than 16 years of expertise in strategy and business planning. He has held senior management positions at IBM Global Services IBM Global Services is the world's largest business and technology services provider. It is the fastest growing part of IBM, with over 190,000 professionals serving customers in more than 160 countries.  and co-founded Apparent Networks.

Technology Innovation

With its release of Elastic Path 5 this fall, the company has remained true to its pioneering roots. The re-engineered platform delivers a powerful promotion rules engine, innovative search engine marketing functionality, faceted in-site search and navigation, and full web services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term.  capabilities to mid-sized online retailers. The platform's flexibility and significantly lower price point, as compared to competitors, is enabled by its use of open source components. Elastic Path also released its AJAX-powered Elastic Path One Page technology, which creates an optimal checkout experience and enables returning customers to complete an order with a single click. Elastic Path is the first major ecommerce software vendor to offer a 100 percent browser-based Asynchronous Refers to events that are not synchronized, or coordinated, in time. The following are considered asynchronous operations. The interval between transmitting A and B is not the same as between B and C. The ability to initiate a transmission at either end.  JavaScript and XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 (AJAX)-powered one page checkout.

Third-Party Accolades

Nancy Morison, vice president of product management at Coastal Contacts Inc., indicates that competing ecommerce platforms from ATG ATG antithymocyte globulin.
lymphocyte immune globulin (antithymocyte globulin equine, ATG, ATG equine, LIG)

Atgam

Pharmacologic class: Immunoglobulin

Therapeutic class: Immunosuppressant
 and Blue Martini did not provide the flexibility and scalability they desired for their growing business. As an added benefit, Elastic Path's one page checkout was inline with their company's customer-centric culture. Elastic Path 5 allows Coastal Contacts to use guided selling techniques that truly tap into what visitors to the site need, preventing shopping cart abandonment and encouraging customer loyalty.

Recent findings from Aberdeen research group further support the functionality that Elastic Path's technology provides, indicating that critical success factors for multi-channel merchants including "efficient internal processes, allowing for retailers to operate on a product by product basis, versus channel by channel." Aberdeen also reveals that the number one pressure associated with multi-channel retailing is "customer expectation of seamless purchase and delivery options," a core function of Elastic Path's One Page product.

About Elastic Path

Elastic Path Software pioneered flexible ecommerce software that enables online retailers to attract and convert customers profitably. Elastic Path's fully-integrated, ecommerce framework is designed specifically for mid-sized retailers operating within a multi-channel environment. Using innovative search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden  (SEO (Search Engine Optimization, Search Engine Optimizer) See search engine optimization. ) technology and simplified open source components, Elastic Path's technology empowers its customers to maximize resources and quickly adapt tactics at a comfortable price. Companies such as Makeup.com, Cotswold Collections, Aeroplan, Random House, Electricshopping.com and Xerox use Elastic Path for maximum control over their rapidly evolving online stores. Elastic Path Software is headquartered in Vancouver, British Columbia, Canada. For more information please call 1-800-942-5282 or visit www.elasticpath.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Company overview
Date:Nov 27, 2006
Words:726
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