Eaton Announces Plans for Woodward Dream Cruise.Business & Automotive Editors SOUTHFIELD, Mich.--(AutomotiveWire)--June 4, 2002 Diversified industrial manufacturer Eaton Corporation This article is about an industrial manufacturer. For other meanings see Eaton. Eaton Corporation (NYSE: ETN) is a diversified industrial manufacturer with 2006 sales of $12.4 billion, putting it at 198 on the Fortune 500 for 2007. (NYSE NYSE See: New York Stock Exchange :ETN ETN Eaton Corporation (stock symbol) ETN Exchange Traded Note (investing) ETN European Travel Network ETN Electronic Tandem Network ETN Educational Telephone Network ) announced today its plans as the presenting sponsor of the 2002 Woodward Dream Cruise The Woodward Dream Cruise is a classic car festival held annually on the third Saturday of August. The festival spans much of Woodward Avenue from Pontiac through Ferndale in Oakland County, Michigan, all the way to the State Fair Grounds inside the Detroit city limits, just south , to be held Saturday, August 17. Eaton has been the major sponsor of this event, billed as the largest one-day automotive event in the world, since 1999. As the presenting sponsor of the event again this year, Eaton has a special display planned that will include a look back at the company's evolution with the automobile, for its guests at Pioneer Park located in the heart of the cruise route on Woodward Avenue, in Royal Oak, Michigan Royal Oak is a city in Oakland County of the U.S. state of Michigan. It is a suburb of Detroit. As of the 2000 census, the city had a total population of 60,062. It should not be confused with Royal Oak Charter Township, a separate community located nearby. . Last year, Eaton hosted nearly 1,500 key customers, employees and media for a day filled with "cruisin'" fun. Stephen M. Buente, senior vice president and group executive-Automotive, said "Eaton is thrilled to be the presenting sponsor for this exciting celebration of the automotive industry's past. Eaton has been a key supplier to the industry for almost 90 years and this event gives us an opportunity to celebrate the history of the automobile Vehicles that can be considered automobiles were demonstrated as early as 1769, although that date is disputed, and 1885 marked the introduction of gasoline powered internal combustion engines. -- something we're all passionate about at Eaton." The 2001 cruise saw more than 1.4 million enthusiasts viewing over 45,000 classic vehicles along the 16-mile stretch of Woodward Avenue. The event is held each summer to celebrate a unique piece of the automotive industry's heritage. Eaton products, including market-leading valvetrains, superchargers and traction-modifying differentials, enhance many of the vehicles to be seen on Woodward this year. The company's products have been a staple in the automotive market and will continue to drive innovation through air management, powertrain controls and safety and security systems for years to come. Buente said Eaton has been focusing its automotive strategy and resources on fuel economy, safety and environmental impact. Other product examples include variable valve actuation Variable Valve Actuation, or VVA, is a generalised term used to describe any mechanism or method that can alter the shape or timing of a valve lift event within an internal combustion engine. , advanced gasoline vapor controls, common rail Diesel fuel controls, and patented ULV ULV Ultra Low Voltage ULV University of La Verne (La Verne, CA) ULV Ultra Low Volume ULV Ultra Light Vliegtuig ULV Unmanned Launch Vehicle ULV UltraLink Viewer (Rose Electronics) (R) Ultralite engine valves, a finalist for the 2001 Automotive News PACE(R) award for product innovation. For more information about Eaton automotive products, visit www.automotive.eaton.com. The cruise runs along a 16-mile stretch of Woodward Avenue, the famous Detroit boulevard where the first car in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. was driven in 1896, and where "cruisers" showcased their cars in the `50s and `60s. The event runs through the communities of Ferndale, Pleasant Ridge, Huntington Woods, Berkley, Royal Oak, Birmingham and Pontiac. Eaton Corporation is a global $7.3 billion diversified industrial manufacturer that is a leader in fluid power systems; electrical power quality, distribution and control; automotive engine air management and fuel economy; and intelligent truck systems for fuel economy and safety. Eaton has 48,000 employees and sells products in more than 50 countries. For more information, visit www.eaton.com. |
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