ESPNET SportsZone tops list of high traffic destination sites; Leads I/PRO Audit Of 75 Internet Destinations.BELLEVUE, Wash.--(BUSINESS WIRE)--July 31, 1996--Starwave Corporation and ESPN ESPN Entertainment and Sports Programming Network Enterprises today announced that ESPNET SportsZone, their jointly operated on-line sports information and entertainment service, was the most visited content site on the Internet's World Wide Web in an audit of 75 major Web sites. ESPNET SportsZone was listed as the most frequently visited site during the month of May by I/PRO, the first and largest provider of Web auditing and on-line marketing technologies. Unlike panel or survey companies that generate statistics on Web activity using only small end-user samples, I/PRO's assessment is derived from the usage patterns of millions of end users. "SportsZone is the highest trafficked content site, after the navigational sites," said Bob Ivins, Vice President of Market Research, I/PRO. "Our sizable customer base puts us in a unique position to provide such comprehensive Web analysis. I/PRO's reports are a compilation of billions of log files from some of the largest sites on the Web such as ESPNET SportsZone." Launched in April 1995, ESPNET SportsZone generated more than 1 billion hits in just its first year. Currently, more than 300,000 visitors on average come to the site each day for its in-depth coverage of sports news, analysis, scores, user surveys and contests. The site's wide consumer appeal has attracted advertising from more than 40 leading consumer marketers. These include Gatorade, Levi's, Toyota, Pizza Hut, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , AT&T, Microsoft, General Motors, Nissan, Honda, Lincoln Mercury, VISA, Bank of America
Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world. and Gramercy gra·mer·cy interj. Archaic Used to express surprise or gratitude. [Middle English gramerci, from Old French grand merci : grand, great; see grand + Pictures. "SportsZone combines timely sports news, reporting and analysis with the latest interactive technology to give consumers unprecedented control over the information they receive," said Rich Le Furgy, Starwave's Vice President of Marketing and Advertising. "As the site continues to draw a large male audience, it demonstrates the acceptance of the Internet as a mass communications channel Also called a "circuit" or "line," it is a pathway over which data are transferred between remote devices. It may refer to the entire physical medium, such as a telephone line, optical fiber, coaxial cable or twisted wire pair, or, it may refer to one of several carrier frequencies that has incredible targeting power." "The I/PRO Web study results re-affirm our belief that on-line users turn to ESPNET first and most often for the latest in sports news, analysis and statistics," said Tom Hagopian, General Manager, ESPNET. "Fans have come to expect ESPNET's extensive coverage of a wide variety of sports and special events such as the Olympics, Super Bowl and NFL Draft The NFL Draft (officially the NFL Annual Player Selection Meeting[1]) is an annual sports draft in which National Football League (NFL) teams take turns, through seven rounds[2] . This blanket coverage is fueled by the vast and complementary resources of ESPN and Starwave." SportsZone's latest coverage includes up-to-the-minute reports on the Summer Olympics in Atlanta. The site provides scores, breaking news, live chat sessions with Olympians and fan polls. In its first week of Olympic coverage, the site generated over 2 million visits and nearly 70 million hits, representing record-breaking numbers on the World Wide Web. Established in 1993 and headquartered in Bellevue, Starwave Corporation is an on-line digital publisher that combines original editorial with the latest technology, partnering with premiere media brands such as ESPN, the NBA NBA abbr. 1. National Basketball Association 2. National Boxing Association NBA (US) n abbr (= National Basketball Association) → Basketball-Dachverband (= , NACSAR and Outside Magazine. Established in 1993, Starwave's on-line services also include Mr. Showbiz, Outside Online, Family Planet and, in partnership with ESPN, NBA.com and NASCAR NASCAR (National Association for Stock Car Auto Racing), organization that sanctions American stock-car races, est. 1948. It held its first race in Daytona Beach, Fla. Online. ESPN Enterprises is a subsidiary of ESPN Inc., the worldwide leader in sports. Its business ventures include ESPNET SportsZone, destination-based entertainment, out-of-market programming, interactive software, home videos, compact discs, and magazines. CONTACT: Bernard Walker/Danielle Leone Edelman Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most 212-704-8114/4523 or Eric Handler A software routine that performs a particular task. It often refers to a routine that "handles" an exception of some kind, such as an error, but it can refer to mainstream processes as well. The term is typically used in operating systems and other system software. ESPN 212-916-9319 or Jennifer Yazzolino Starwave 206-957-2026 |
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