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EQUIFAX OPENS NATION'S FIRST FULL-SERVICE CONSUMER CREDIT INFORMATION CENTER

 EQUIFAX OPENS NATION'S FIRST FULL-SERVICE
 CONSUMER CREDIT INFORMATION CENTER
 ATLANTA, Dec. 12 /PRNewswire/ -- America's first national, full-service consumer credit information resource opened today, giving the nation's 200 million adult consumers unprecedented ease of access to personal credit histories.
 In the planning stages for more than a year, the Equifax Information Service Center addresses consumer needs for more immediate access to reports regarding their creditworthiness.
 The new facility provides consumers with instant access to their credit report through a toll-free, 24-hour-a-day telephone number (800-685-1111). In addition, consumers can obtain a written copy of their credit report mailed within 12 hours of their call.
 The center is staffed by information consultants trained to answer consumer questions concerning credit history and to address any problem consumers may encounter in their credit reports.
 The center is the latest and most comprehensive move in Equifax's continuing consumer outreach initiative, which includes an improved investigation process, the establishment of the new Equifax Office of Consumer Affairs, an annual privacy survey, and a new matching logic software system specifically designed to improve the accuracy of credit reports.
 Thomas F. Chapman, president of Equifax Credit Services Group, said: "Research indicates that consumers want easy access to accurate credit reports provided in a courteous, responsive manner. Our new consumer center responds to that need."
 Chapman added: "We are committed to offering world-class service second to none. The consumer's voice is strong and has been heard; we are treating consumers as the valued customers they are."
 Consumers can know immediately the contents of their credit report and will find Equifax's information consultants able and ready to help amend the contents to assure complete accuracy.
 The information consultants are available by phone daily from 8 a.m. to 11 p.m. (Eastern) and by voice mail after hours. Consultants are available to speak with consumers in any of eight languages. Each consultant has undergone a rigorous selection and training process to deliver the new service in a personal, courteous manner and to provide unprecedented assistance to consumers needing to resolve issues regarding the contents of their credit report.
 The facility features state-of-the-art telecommunications technologies enabling information consultants to answer calls with no more than a 30-second hold time and to resolve consumer-initiated disputes and consumer-defined error with an update or explanation in fewer than 30 days, the industry standard.
 Equifax (NYSE: EFX) is a Fortune 500 company headquartered in Atlanta since 1899. It is the leading provider of information for consumer financial transactions and has 15,000 employees in 1,100 locations in the United States, Canada and Europe.
 Equifax provides information services and automated systems that help its customers grant credit, insure lives and property, select employees and complete other transactions involving products and services. Revenues for the year ended Dec. 31, 1990, were in excess of $1 billion.
 -0- 12/12/91 R
 /CONTACT: David Mooney or Tina Buckholtz of Equifax, 404-885-8117, or Kathy Doherty or Mike Turnbull of Ketchum Public Relations, 404-873-1711, for Equifax/
 (EFX) CO: Equifax, Inc. ST: Georgia IN: FIN SU: PDT


BN-BR -- AT004 -- 1897 12/12/91 11:20 EST
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Copyright 1991 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Dec 12, 1991
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