EPA OKs New Betanix Plus Formula to Tackle Billion-Dollar Bug Problem; Betanix Global CEO Eric Von Knipe, Inventor of MOLDWASH, Puts Termites on Notice.

Business Editors

LOS ANGELES--(BUSINESS WIRE)--Jan. 12, 2004

After a decade of R&D in the U.S. and Canada, Betanix Global(TM) CEO Eric Von Knipe today announced that the company has received an "Unconditional Registration" from the Environmental Protection Agency (EPA) for its Betanix Plus(TM) anti-termite proprietary formula.

Lloyd Smigel, expert consultant to the pest industry, said, "The Betanix(TM) formula has been on my radar for five years. In 30 years in the industry, there has not been a product, as far as I know, that tracks so efficiently and therefore offers a measure of safety and assurance to the end user. The formula has no `skull and cross-bones' on it, meaning it is non-toxic to the technicians who use the product." Smigel is the founder of San Diego-based Care Management Associates, a consultancy that advises leading pest control companies on creating strategies for growth and profit.

Betanix Plus(TM), the EPA-approved compound, has been formulated into a pioneering 3-in-1 new product line, the Betanix Contractor and Designer Series(TM) of paints, primers and sealers. The "whole house" paint system using the new formula is engineered "to thwart termites, knock out mold, and carries the California Fire Marshal's official endorsement for its fire-retardant quality," said CEO Von Knipe.

"After seven years, we're delighted to receive the official nod from the EPA for the termite repellant aspect of the product; however, termites will kill your house, but they won't kill you. Mold will. So we saw that as a huge, huge priority. The insurance companies and law firms are lining up right behind us, because we are looking at some serious litigation now and in the foreseeable future with these highly toxic molds."

In reaction to the Betanix Plus(TM) EPA approval, Dr. Shawn Felts, President of Express Pest Control (www.expresspest.com) in the Dallas/Fort Worth metropolitan area, stated, "I know a lot of builders out there who will go the extra mile with Betanix Plus(TM) because it offers a combo of benefits."

Betanix(TM) Plus in the new paint line debuts first quarter 2004, and offers top-of-the-line tint-able designer colors to homeowners as well as an all-purpose, value-added line to contractors who will also benefit from the "safe living" anti-mold guarantee.

"This is not a `band-aid' solution," Von Knipe concluded. "Betanix(TM) Plus takes the billion-dollar problem of termites and mold head on -- for the long term."

Headquartered in Los Angeles, Betanix Global(TM) includes Betanixcoatings.com, a complete line of mold-retardant, anti-flame, and anti-termite Contractor and Designer Series(TM) paints, primers and sealers. MOLDWASH(TM), the company's first consumer product, will be available in January 2004 and was originally formulated for commercial environmental clean-up projects. For more information, please visit www.betanixworldwide.com on the web.