EMME Interactive chooses V-Active; Ephyx Technologies' Interactive Multimedia Video Technology.NEW YORK--(BUSINESS WIRE)--Sept. 17, 1996--Ephyx Technologies Ltd. today announced that its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , V-Active(TM), has been selected by EMME EMME Ethernet Management Module with Ethernet Interactive, an international multimedia publishing company that distributes CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). titles in the family enrichment segment of the multimedia market, for the development of fully interactive video sequences. "We are pleased to be the first publisher in the family enrichment multimedia segment to employ this technology," said Philippe Guttieres-Lasry, Chairman of EMME Interactive. "As digital video becomes an increasingly important part of multimedia content, V-Active offers a more advanced interactive technology to enhance our CD-ROM content. We are planning to introduce V-Active to our Associated Studio business partners." EMME's Associated Studio business model provides contracts with studios in various countries to produce titles in their native languages, while EMME maintains the exclusive rights to the subject material for CD-ROM and the distribution of the titles. "We are working with new multimedia production companies to make digital video more accessible," said Eliahu Efrat, Ephyx's Vice President and Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. . "V-Active, with its Internet and integration capabilities, is easily incorporated into existing programming environments, providing producers and developers with the ability to create more comprehensive video content." V-Active is the only product today offering industrial strength, automatic definition and tracking of moving pictures. Using a powerful image processing engine The image processing engine, or image processor, is - next to the optics and the image sensor - one of the most important components of a digital camera and plays a vital role in creating the digital image. and a non-linear video authoring and playback mechanism, V-Active allows authors to create hot spots hot spots acute moist dermatitis. , or information links, on moving, as well as static, images. Ephyx Technologies, Ltd., based in Israel, is a world leader in software-only digital video processing Video processing techniques are used in video codecs, video players and other devices. For example—commonly only design and video processing is different in TV sets of different manufactures. with applications in interactive video and content-based video. V-Active will be released this Fall and will be available at Ephyx's Web Site (http://www.ephyx.com). Pricing will be announced at the time of shipping. EMME's global network includes offices in Hamburg, London, Milan, Paris, San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , Stamford, and Tokyo. Its management team has extensive expertise in the film and television industries, and the world of fine arts. Mr. Guttieres-Lasry is also the President of the European Multimedia Federation and the French Multimedia Publishing Association. EMME specializes in producing a succession of quality multimedia titles that enable consumers to build a library of family enrichment titles they can return to year after year. -0- V-Active(TM) is the property of Ephyx Technologies, Ltd. CONTACT: Luc Hardy EMME Interactive (203) 625-0237 EMME@aol.com or Vicki Miles Weiner VMW VMW Virtual Medical Worlds VMW Vlaamse Maatschappij voor Watervoorziening (Flemish Water Board, Belgium) VMW Visualization-based Microarchitecture Workbench VMW Value Methodology Workshop , Inc. (212) 605-3140 VMWeiner@aol.com or Eliahu Efrat Ephyx Technologies 972-9-563055 eliahu@ephyx.com |
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