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EFI Receives Prestigious SWOP Certification for Fiery Proofing Solution.


Business Editors/High-Tech & Publishing Writers

CHICAGO--(BUSINESS WIRE)--Oct. 6, 2002

Electronics For Imaging (Nasdaq: EFII) today announced that its renowned Fiery(R) technology has earned the publishing industry's prestigious proofing See Matchprint, Color key and digital proofing. certification -- Specifications for Web Offset Publications (SWOP (Specifications for Web Offset Publications) A set of specifications and tolerances for publication printing that ensures measurable, consistent reproduction along each step in the printing process. SWOP guidelines address quality-of-material issues in pre-press and proofing as well as on-press challenges of color matching, dot gain and different paper stocks.(R)). The Fiery Z5 color server with Fiery System 5 software has received the SWOP seal of approval, signifying that the system is capable of predicting final printed color in a Web offset environment. The solution will be shown in EFI's booth #4853 at the Graph Expo show, October 6-9, in Chicago, Illinois.

Designed for use with mid-range color print engines, EFI's Fiery Z5 server with System 5 software features powerful color management tools for graphic arts professionals, offering a cost-effective, fast and easy to use solution for producing accurate, everyday proofs PROOFS - P2P Randomized Overlays to Obviate Flash-Crown Symptoms
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 and comps.

"The ability to consistently produce high quality proofs is critical to creative professionals. EFI's Fiery Z5 technology and industry-leading color management software enables users to easily and inexpensively simulate the appearance of final Web offset printed materials," said Ghilad Dziesietnik, vice president, Advanced Workflow and Core Software Technologies, EFI. "We are pleased to offer this simple, affordable proofing solution to the publishing and advertising markets."

SWOP, Inc. is a non-profit organization that recommends specifications for the use of all those involved in the production of publications -- including advertisers, publishers, printers, advertising agencies and prepress service suppliers. The SWOP certification test requires that manufacturers of off-press proofing systems submit a SWOP Application Data Sheet (ADS) and representative proofs. SWOP representatives tested the Fiery Z5 server with specifications listed in EFI's ADS for quantitative conformance and determined the acceptance of the system's visual match to a SWOP Certified Press Proof. EFI's ADS, which provides directions for producing proofs as closely as possible to the appearance of a SWOP Certified Press Proof, is available at www.swop.org.

The following elements are included in EFI's ADS for the quick, easy simulation of SWOP specifications:
-- Fiery Z5 server with integrated EFI ColorWise(R) in-RIP color management system and intuitive Command WorkStation(TM) print job management software

-- EFI's Fiery Graphic Arts Package featuring a specialized set of tools to achieve consistently accurate color and print quality

-- Canon CLC 1140/1180 color copier/printer

-- Sappi Paper Lustro 80# gloss cover stock


EFI's SWOP-certified proofing solution will be demonstrated with a Canon CLC 1140 at the Graph Expo show in EFI's booth #4853. The Graph Expo show runs October 6-9 at McCormick Place in Chicago, Illinois.

About SWOP

Specifications for Web Offset Publications (SWOP) was initiated in 1975 as a response to the printing industry's need for uniform specifications and tolerances to ensure consistency and quality of material in publications. Over the past 25 years, SWOP has become a major factor in the publication printing industry. The resulting recommended specifications are the concern of all those involved in the production of publications -- including the advertiser, publisher, printer, advertising agency, and prepress service provider. For additional information, visit www.swop.org.

About Electronics For Imaging

Electronics For Imaging (www.efi.com) is the world leader in imaging solutions for network printing. EFI's industry-leading core technology offers powerful document management tools, seamless networking, high fidelity color and black-and-white output, and greater productivity and cost efficiency. EFI products support a broad range of printers, copiers, multifunction devices and mobile communications devices. EFI has pioneered many innovative imaging solutions, including the Fiery, EDOX(R), Splash(TM) and DocStream(TM) brands of print controllers, Velocity workflow software, eBeam(R) Web-enabled whiteboards and PrintMe Networks An Internet service from Electronics for Imaging, Foster City, CA (www.efi.com) with support from Adobe and others that allows mobile workers to send documents to the nearest printer in locations such as hotels, print shops and airline terminals. PrintMe-enabled printers can also request a document from a PrintMe document server on the Internet.(TM) which enables anytime, anywhere printing. Unimobile(TM) is EFI's mobile messaging solution for interactive data delivery. EFI employs more than 900 people and maintains 23 offices worldwide.

NOTE TO EDITORS: ColorWise, Fiery, EDOX and eBeam are registered trademarks of Electronics For Imaging, Inc. in the U.S. Patent and Trademark Office and certain other foreign jurisdictions. Command WorkStation, EFI, PrintMe, PrintMe Networks, Splash, DocStream, Velocity and Unimobile are trademarks of Electronics For Imaging, Inc. SWOP is a registered trademark of SWOP, Incorporated. All other trademarks mentioned in this document are the property of their respective owners.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 6, 2002
Words:681
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