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EDITORIAL NAMING RIGHTS.


IT'S understandable that Angels owner Arte Moreno Moreno, city (1991 pop. 287,188), Buenos Aires prov., E Argentina. It is a residential and district administrative center in the Greater Buenos Aires area. The district was the scene of several major battles during the Argentine War of Independence and the mid-19th-century unitarian-federalist conflict. would want to have Los Angeles in the name of his baseball team. There's much cachet cachet /ca·chet/ (ka-sha´) a disk-shaped wafer or capsule enclosing a dose of medicine.

ca·chet (k-sh
 that comes with the association of the country's second-largest city and, arguably, its most fabulous metropolis.

But the city of Anaheim, which is suing Moreno for breach of contract based on the team's new name of the Los Angeles Angels of Anaheim, has a valid point. The trial on the lawsuit began last week, and city officials claim to have lost more than $100 million in tourism revenue and publicity because of the name change.

Companies pay millions to have their names associated with a sports team. If Staples Center suddenly became the Office Depot Staples Center there would be no question to the breach of contract breach of contract n. failing to perform any term of a contract, written or oral, without a legitimate legal excuse. This may include not completing a job, not paying in full or on time, failure to deliver all the goods, substituting inferior or significantly different goods, not providing a bond when required, being late without excuse, or any act which shows the party will not complete the work ("anticipatory breach..

Perhaps the judge will suggest the obvious common-sense solution: If Moreno wants his team to be the Los Angeles Angels, he should just move it to Los Angeles.
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Title Annotation:Editorial
Publication:Daily News (Los Angeles, CA)
Article Type:Editorial
Date:Jan 18, 2006
Words:158
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