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ED Digital Launches Dynamic Digitrex(R) Brand, Broad-Based CE, Home Theater Product Line in the U.S. Market.


CITY OF INDUSTRY, Calif. -- New Player Positioned to Make the Connected Home a Simple Reality with Introduction of Cutting-Edge, Wireless, High-Definition Network LCD TVs A flat panel TV that uses LCD technology or a rear-projection TV that is based on LCD microdisplay panels. See flat panel TV, rear-projection TV and LCD.  

Market newcomer, ED Digital, will introduce a broad family of products under the Digitrex(R) brand, including LCD TVs, DVD players, personal media players, set-top boxes and home theater An audio/video entertainment center that has a large-screen TV and hi-fi system with three speakers in the front (left, right and center) and left and right speakers in the rear. Starting in the early 1990s, video inputs were added to stereo receivers and preamplifiers.  equipment, at the upcoming Consumer Electronics Show (CES), Thursday to Sunday, Jan. 5 - 8, 2006, in Booth No. 70400, in the Sands Convention Center in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. .

Backed by Jiangkui Group, a leading Chinese producer of home appliances and consumer electronics devices, the Digitrex division of ED Digital is bringing the promise of a seamless and exciting connected home to the U.S. market, by offering a combination of user-friendly devices with integrated easy-to-use, graphical end-user interfaces.

During CES, the company also plans to unveil an industry-first wireless High-Definition Network LCD TV which will be PlaysForSure-certified. This certification means that consumers will be able to easily access a broad range of content from the growing variety of PlaysForSure subscriptions and download digital music and video services.

"We are well positioned to make a notable impact on the U.S. market," Steve Jean, vice president of marketing and product development, ED Digital, said. "We are entering a new era of home entertainment, and Digitrex products are poised to take the lead in making the connected home not just a reality, but one that is hassle-free and easily attainable for everyone."

The Jiangkui Group currently holds leading market share positions in DVD players in Japan and Europe, as well as for LCD TVs in Europe. ED Digital will offer these product categories to American consumers under the Digitrex brand.

ED Digital is strategically located in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region,  - in the heart of the entertainment community. The location is also close to several key technology partners and near major logistics hubs.

ED Digital is led by two industry veterans. Bill Bast Bast, in Egyptian religion
Bast (băst), ancient Egyptian cat goddess. At first a goddess of the home, she later became known as a goddess of war. The center of her cult was at Bubastis. Her name also appears as Ubast.
, executive vice president and general manager, has over 30 years in the industry and has worked with several notable companies including Sanyo and Nyko. Steve Jean, vice president of marketing and product development, also has more than 30 years experience in the consumer electronics business, working with companies like Marantz Co., Sanyo and Philips Consumer Electronics Philips Consumer Electronics is a part of Koninklijke Philips Electronics N.V. (usually known as Philips); and is one of the largest electronics companies in the world. In 2005, its sales were € 30.4 billion (US$38. .

About ED Digital:

ED Digital is a leading supplier of consumer electronics and home theater products that allow people to enjoy state-of-the-art entertainment systems and finally realize the promise of the "connected home." The company's broad-based product line is sold under the Digitrex brand and includes LCD TVs, rack and portable DVD players A handheld device with a built-in DVD drive and flip-over lid that contains a screen, typically 6" to 10" in size. It may support rear seat passenger viewing, in which case the unit is hung upside down from the back of the front seat head rest, and a switch flips screen content 180 , personal media players, set-top boxes and the world's first HD Network LCD TVs with Microsoft Windows See Windows.

(operating system) Microsoft Windows - Microsoft's proprietary window system and user interface software released in 1985 to run on top of MS-DOS. Widely criticised for being too slow (hence "Windoze", "Microsloth Windows") on the machines available then.
 Media Connect technology.

Looking to the future, the company plans to add products and enter new strategic alliances that will continuously enhance the connected home experience for consumers. Digitrex products are available in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and throughout Europe, Australia and Asia.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 30, 2005
Words:487
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