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EA and DTI Partner to Bring The Sims 2 and Pogo.com Games to In-Flight Entertainment Worldwide.

MONTREAL & REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif. -- Electronic Arts (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:ERTS ERTS Electronic Arts, Inc. (stock symbol)
ERTS Earth Resources Technology Satellite (US NASA)
ERTS Embedded Real Time Systems
ERTS Enhanced Remote Transit Shed
) the world's leading interactive entertainment software company and DTI Diffusion tensor imaging (DTI)
A refinement of magnetic resonance imaging that allows the doctor to measure the flow of water and track the pathways of white matter in the brain.
 Software, the market leader in In-Flight Entertainment (IFE Ife (ē`fā), city (1991 est. pop. 262,000), SW Nigeria. Located in a farm region, the city is an important center for marketing and shipping cacao. According to tradition, Ife is the oldest Yoruba town (founded c.1300). ), today announced a global partnership that will bring The Sims(TM) 2 and Poppit!(TM), Word Whomp whomp   Informal
n.
A loud, heavy blow or thud.

v. whomped, whomp·ing, whomps

v.tr.
1. To hit or strike.

2.
(TM), Phlinx, Tri-Peaks Solitaire solitaire or patience, any card game that can be played by one person. Solitaire is the American name; in England it is known as patience. There are probably more kinds of solitaire than all other card games together. , Harvest Mania, Tumble Bees, Great Escapes Solitaire and Turbo 21(TM) from Pogo.com(TM) to airlines worldwide, putting a strong focus on next-generation in-flight entertainment content.

DTI is focusing on delivering next-generation content which will raise the bar for quality and provide an even greater level of entertainment to its 62 airline partners. DTI is committed to signing license agreements with world class companies, such as EA; in an effort to make available the hottest next-generation content for In-Flight Entertainment.

This partnership will bring The Sims 2 to the IFE market. The Sims series has enjoyed tremendous popularity since its debut in 2000. The award-winning The Sims 2 was developed by EA's Maxis(TM) studio and is the sequel to the #1 PC game of all time. The Sims game and its expansion packs have sold over 58 million units worldwide.

The partnership will also see Pogo.com titles including Poppit!(TM), Word Whomp(TM), Phlinx, Tri-Peaks Solitaire, Harvest Mania, Tumble Bees, Great Escapes Solitaire and Turbo 21 become available to IFE customers. Pogo.com is a leading causal games destination with over 15 million monthly players including 1.3 million paying subscribers. Pogo.com offers over 100 casual games in genres varying from arcade to puzzle. Pogo.com will greatly expand the depth of DTI Software's IFE offering.

Louis Belanger-Martin, DTI Software Executive Vice-President commented, "The Sims and Pogo.com are two of the most recognized brands in the game world. We are very enthusiastic about bringing the EA brand to in-flight passengers."

Jon Niermann, President, EA Asia Publishing commented, "We are delighted to partner with DTI Software and bring some of our most popular games to in-flight entertainment. Now, travellers can enjoy the world of EA when they are in their living room or above the clouds."

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California Redwood City is a suburb located on the San Francisco Peninsula in the San Francisco Bay Area of California. Redwood City is the county seat of San Mateo County. As of the 2005 census, the city had a total population of 76,000. , is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS(TM), EA(TM), EA SPORTS BIG(TM) and POGO(TM). In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

About DTI SOFTWARE

DTI Software (www.dtisoft.com) was created in Montreal (Canada) in 1995. DTI has been a pioneer in the creation of In-flight Entertainment (IFE) interactive applications. In close partnership with the major hardware providers of the industry, DTI has expanded its IFE offering to include Graphic User Interface See GUI.  (GUI (Graphical User Interface) A graphics-based user interface that incorporates movable windows, icons and a mouse. The ability to resize application windows and change style and size of fonts are the significant advantages of a GUI vs. a character-based interface. ) design, Interactive Games and Infotainment applications. With over 62 airline customers, DTI is the fastest growing provider of IFE games and applications in the industry and its product leadership has translated into market leadership. Moreover, DTI boasts a wide catalogue of over 90 games and applications of which many operate with world-class licences, such as Disney (Buena Vista Games), Berlitz(TM), Tetris Tetris (Russian: Тетрис) is a , released on a large spectrum of platforms. Alexey Pajitnov originally designed and programmed the game in June 1985[1] (TM), Atari, Hasbro, Chess master Garry Kasparov, and Celador International (Who Wants To Be A Millionaire?(TM)), among others. Please visit www.dtisoft.com for more information.

Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, The Sims, POGO, POGO.com, Poppit!, Word Whomp and Turbo 21 are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. All other trademarks are the property of their respective owners.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 21, 2006
Words:647
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