E.piphany software suite upgraded.E.piphany Inc., a full-suite provider of customer relationship management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) solutions, announced the general availability of the E.piphany 6.5 software suite. It was designed to enable businesses to quickly realize measurable business value from their CRM investments by leveraging existing systems and allowing strategic new functionality to be implemented incrementally to achieve CRM success. Built on Java 2 Enterprise Edition (J2EE (Java 2 Platform, Enterprise Edition) A platform from Sun for building distributed enterprise applications. J2EE services are performed in the middle tier between the user's machine and the enterprise's databases and legacy information systems. ) service-oriented architecture See SOA. , the E.piphany 6.5 software suite includes the E.piphany Customer Relationship Backbone (CRB CRB See: Commodity Research Bureau. ) software solution and a new line of CRM applications that blend marketing, sales and service functions. The new blended applications make it easier for companies to manage all aspects of the customer relationship and aim to deliver a consistent, positive customer experience across the enterprise. The E.piphany 6.5 software suite includes four new blended software solutions: E.piphany Telesales, E.piphany Contact Center, E.piphany Event-Driven Marketing and E.piphany Marketing Management. www.epiphany Epiphany (ĭpĭf`ənē) [Gr.,=showing], a prime Christian feast, celebrated Jan. 6, called also Twelfth Day or Little Christmas. Its eve is Twelfth Night. .com |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion