Durham Public Schools and 21 CD, Inc. Launch Multimedia Campaign to Recruit Teachers.
Business Editors/Education Writers/High-Tech Writers
DURHAM, N.C.--(BUSINESS WIRE)--May 10, 2004
In response to a nation-wide teacher shortage and a competitive hiring environment, Durham Public Schools (DPS Minicomputer series from Bull HN.
1. (language, text) DPS - Display PostScript.
2. (language) DPS - A real-time language with direct expression of timing requests.
["Language Constructs for Distributed Real-Time PRogramming", I. ) recently turned to Durham-based 21 CD, Inc., an innovative marketing services company, to develop a dynamic multimedia marketing campaign to attract the best young teachers to the Durham school Durham School is an independent British day and boarding school for girls and boys (age 3-18) in Durham. It was founded by at least 1414 (the foundation date accepted by the Clarendon Commission into public schools in 1861), and refounded by Henry VIII of England during the district. The centerpiece of the campaign is a mini CD-Rom A CD-ROM disc 80mm in diameter. It holds 180MB compared to the 650MB of the standard 120mm CD-ROM and fits into the deeper well in the center of the tray of most CD-ROM drives. See mini CD and business card CD. designed to appeal to recent college graduates who are attracted to the convenience of digital interactivity. The compact discs (CD) also feature innovative tracking technology that enables school officials to analyze usage as well as to identify prospects' primary interests.
Fred Williams Frederick Ronald (Fred) Williams is an is an Australian painter and printmaker.
He was born in 1927 in Melbourne, Australia.
He was one of Australia’s most important artists, and one the twentieth century’s major painters of the landscape. , who is Durham Public Schools' coordinator of teacher recruitment and retention, said his school system was looking for Looking for
In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. a means to stand apart from other districts and encourage teacher candidates to explore the benefits of working and living in Durham.
"We wanted a marketing tool that would highlight the many faces of Durham, from enjoying a Bulls baseball game Noun 1. baseball game - a ball game played with a bat and ball between two teams of nine players; teams take turns at bat trying to score runs; "he played baseball in high school"; "there was a baseball game on every empty lot"; "there was a desire for National League to attending a theater performance at Duke University," Williams said. "The Durham Convention and Visitors Bureau (DCVB DCVB Diccionari Català-Valencià-Balear (Catalan-Valencian-Balearic Dictionary)
DCVB Dallas Convention & Visitors Bureau (Texas)
DCVB Durham Convention & Visitors Bureau (North Carolina) ) provided video footage that shows the progressive nature of the city, while video clips feature our teachers and principals talking about all the resources that make this a great place to work. We believe this boosts our efforts to attract the best and the brightest to teach our students."
In addition to the video clips, the CD provides a comprehensive overview of the school system. A human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. section explains the district's current benefits and allows prospects to go directly to the Web site to apply for a position. It also links users to DPS partners, such as the DCVB, to learn more about the community.
"We gain a tremendous amount of satisfaction helping our local school system enhance its recruitment of the brightest teachers," said Peter Nyberg, president of 21 CD, Inc. "Our services advance the traditional way of marketing to enable Durham Public Schools to present a powerful message to prospects, while also more efficiently gathering prospect usage data."
The CDs are distributed through job fairs and direct mail, which enables the district to use its recruiting resources in a targeted manner. For example, research indicates that the majority of new teachers come from within North Carolina North Carolina, state in the SE United States. It is bordered by the Atlantic Ocean (E), South Carolina and Georgia (S), Tennessee (W), and Virginia (N). Facts and Figures
Area, 52,586 sq mi (136,198 sq km). Pop. . As a result, DPS plans to mail CDs to out-of-state prospects, and maintain a focused in-person recruitment effort within the state.
According to Williams, DPS currently tracks and analyzes data from CDs that already have been distributed, and will use the information gathered to update the CD in the future.
21 CD, Inc. is an innovative marketing services company and creator of digital multimedia that enable companies to gather knowledge-based data. An industry leader of digital technology, 21 CD seeks to advance traditional marketing methods - from static one-dimensional printed material to dynamic, interactive multimedia. With headquarters in Durham, N.C., the company works with Duke University, Presbyterian Church U.S.A., MeadWestvaco Corporation, Professional Golf Association of America, among others. Please visit www.21CD.com.
Durham Public Schools is the seventh largest school district in North Carolina. It serves nearly 31,000 students from Pre-Kindergarten through high school. More than 125 nationally Board Certified board certified,
adj the status of a dental specialist such as an orthodontist who has become a board diplomate by successfully completing the certification program of the recognized certification board in that area of practice. Teachers are among the DPS team of dedicated teaching processionals committed to excellence in education. The district has received several recent state and national recognitions, including N.C. Superintendent of the Year, Regional Teacher and Principal of the Year, National Magnet School of Excellence, and the Governor's Award for Excellence for the district's K-3 Initiative. In addition, two high schools were ranked by Newsweek Magazine among the top five percent in the nation for academic rigor rigor /rig·or/ (rig´er) [L.] chill; rigidity.
rigor mor´tis the stiffening of a dead body accompanying depletion of adenosine triphosphate in the muscle fibers. . For more information, please visit www.dpsnc.net.