Printer Friendly
The Free Library
5,671,890 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Dualstar Interactive and Club Acclaim to Throw Birthday Bash With 'Mary-Kate and Ashley Sweet 16' for Next-Gen Systems.


Entertainment Editors

E3Expo 2002 booth #1046

LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , CA--(ENTERTAINMENT WIRE)--May 21, 2002

#1 Selling Girls' Video Game Brand Brings Home

the Ultimate Video Game Party

Dualstar Interactive, the video game division of Mary-Kate and Ashley's Dualstar Entertainment Group, and Club Acclaim, a division of Acclaim Entertainment, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
.SC: AKLM AKLM Acclaim Entertainment, Inc. (stock symbol) ), today announced the release of mary-kateandashley Sweet 16 for the next-generation gaming systems. The eleventh title from the #1 selling celebrity-based property for the girls' software market, Sweet 16 combines the excitement of classic party-style games with turning sweet sixteen, and underscores the companies' focus of creating "Real Games for Real Girls" which reinforces the message "It's How You Play."

"Our Mary-Kate and Ashley brand continues to evolve and mature, allowing us to create interactive entertainment experiences that are innovative and reflective of the lifestyle of our target audience," said Christina Recchio, Club Acclaim Senior Brand Manager. "We're thrilled to bring our first mary-kateandashley title to the next-generation systems, and are confident that gamers will be equally excited when they see how we've taken advantage of the new hardware platforms Each hardware platform, or CPU family, has a unique machine language. All software presented to the computer for execution must be in the binary coded machine language of that CPU. Following is a list of the major hardware platforms in existence today. See platform.  to make Sweet 16 a great addition to our Mary-Kate and Ashley lineup."

"mary-kateandashley Sweet 16 is the most innovative Mary-Kate and Ashley videogame title to date," said Dualstar CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Robert Thorne. "Our brand is in tune with Mary-Kate and Ashley and the changing landscape of interactive entertainment. We're excited further expand the global reach and impact of the Mary-Kate and Ashley brand."

Developed by n-space, mary-kateandashley Sweet 16 invites players to join Mary-Kate and Ashley for the sweetest birthday bash ever. Sweet 16 will offer an array of exciting features, including:
- Classic party-style games;

- Challenging driver's test that the player must pass before they can receive
their license and go cruising in their sweet ride;

- Exciting mini-games like rock-climbing, jet-skiing, surfing, ATV quad racing,
fashion and more;

- Collect party points to upgrade your car, unlock cool tunes and clothes, and
gain control of the car stereo.


mary-kateandashley Sweet 16 for the next-generation gaming systems will be available in the fall. For more information about Club Acclaim's entire lineup of mary-kateandashley video games See video game console. , please visit www.clubacclaim.com. Acclaim's complete showcase of products will be featured at E3 in Los Angeles, CA at booth #1046 in the South Hall.

About Dualstar Entertainment Group

Named "The Most Powerful Young Women" in Hollywood by The Hollywood Reporter, Mary-Kate and Ashley are the centerpiece of the most successful girls brand in America, with 2002 retail sales approaching U.S. $1 billion, with the #1 girls video franchise in America through Warner Home Video Warner Home Video is the home video unit of Warner Bros. Home Entertainment Group, a division of Warner Bros. Entertainment, Inc. It was founded in 1978 as WCI Home Video (for Warner Communications, Inc.). It was re-named Warner Home Video in 1980.  (Dualstar Video is the #1 family entertainment supplier to industry leader Warner Home Video), the #1 girls videogame franchise in America through Acclaim Entertainment, the #1 celebrity fashion doll Fashion dolls are dolls designed to be dressed and redressed to reflect fashion trends or occasionally fantasy play. The dolls are typically plastic or vinyl, and are manufactured both as toys and as collectibles. They are enjoyed by many age groups.  line in America through Mattel and the #1 girls book franchise in America through Harper Entertainment/Parachute Press.

The expansion of the Mary-Kate and Ashley brand follows the huge sales success of the Mary-Kate and Ashley brand lifestyle line of apparel, accessories, domestics and now cosmetics and hair products at Wal-Mart in America, as well as the unprecedented very recent launch success of the Mary-Kate and Ashley brand lifestyle line of apparel and accessories at Wal-Mart Canada Wal-Mart Canada is the Canadian unit of Wal-Mart and was founded in 1994 in Mississauga, Ontario with the purchase of the Canadian Woolco stores. Wal-Mart typically competes with Zellers, Canadian Tire, Co-Op, Giant Tiger, and Real Canadian Superstore, Costco, and increasingly  and the upcoming launch in the U.K. of the Mary-Kate and Ashley brand lifestyle line of apparel and accessories at George at ASDA ASDA American Student Dental Association
ASDA Australian Sports Drug Agency
ASDA American Sleep Disorders Association
ASDA American Stamp Dealers Association
ASDA Australian Screen Directors' Association
ASDA Accelerate-Stop Distance Available
 (Wal-Mart's U.K. division). The Mary-Kate and Ashley brand at Wal-Mart is the fastest-growing 'tween and teen line Teen Line is a teen help hotline based in the Cedars Sinai hospital in Los Angeles, California. There is also a branch in Reseda and, most recently, one in Riverside. The line is open nightly from 6:00 P.M. to 10:00.  of apparel, accessories and domestics in America, featured at over 2,700 Wal-Mart stores, with sportswear, swimwear, footwear, hats, socks, sunglasses, optical frames, daywear day·wear  
n.
Attire that is appropriate for use during the day.
, bodywear, sleepwear, hair accessories, purses, umbrellas, book bags, backpacks, jewelry, watches, stationery, posters, calendars, domestics, home furnishings, and soon health and beauty products. Dualstar is expanding the line at Wal-Mart later this year with the launch of home decor and social-expression products.

About Club Acclaim

Established in 1999, Club Acclaim, a division of Acclaim Entertainment, focuses on licensed youth and family oriented product. Club Acclaim establishes a presence for Acclaim in the emerging youth software market and complements Acclaim's corporate portfolio. Additional titles published under the Club Acclaim brand include Bust-A-Move 4, Mary-Kate and Ashley Magical Mystery Mall, The New Adventures of Mary-Kate and Ashley, Get A Clue, Pocket Planner, Winners Circle, Crush Course and Girls Night Out.

About Acclaim Entertainment

Based in Glen Cove Glen Cove, city (1990 pop. 24,149), Nassau co., SE N.Y., on the north shore of Long Island, at the entrance to Hempstead Harbor; settled 1668, inc. as a city 1918. , N.Y., Acclaim Entertainment, Inc., is a leading worldwide developer, publisher and mass marketer of software for use with interactive entertainment game consoles including those manufactured by Nintendo, Sony Computer Entertainment and Microsoft Corporation (company) Microsoft Corporation - The biggest supplier of operating systems and other software for IBM PC compatibles. Software products include MS-DOS, Microsoft Windows, Windows NT, Microsoft Access, LAN Manager, MS Client, SQL Server, Open Data Base Connectivity (ODBC), MS Mail,  as well as personal computer hardware systems. Acclaim owns and operates six studios located in the United States and the United Kingdom which includes a motion capture and recording studio in the U.S., and publishes and distributes its software through its subsidiaries in North America, the United Kingdom, Germany, France and Spain. The Company uses regional distributors worldwide. Acclaim also distributes entertainment software for other publishers worldwide, publishes software gaming strategy guides and issues "special edition" comic magazines from time to time to support its time valued brands, Turok and Shadow Man. Acclaim's corporate headquarters are in Glen Cove, New York Glen Cove is a city in Nassau County, New York on the North Shore of Long Island. As of the United States 2000 Census, the city population was 26,622. Part of the early 20th century Gold Coast of the North Shore, Glen Cove has a diverse population.  and Acclaim's common stock is publicly traded on NASDAQ.SC under the symbol AKLM. For more information please visit our website at www.acclaim.com .
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:May 21, 2002
Words:890
Previous Article:Perry Ellis International, Inc. Reports First Quarter FY 2003 Results; Earnings Per Share Soar to $0.75, a 29% Increase Over Previous Year.
Next Article:Nokia Chosen to Secure One of the World's Largest Private Networks.
Topics:



Related Articles
TINSELTOWN SPYWITNESS.(U)
FILM TO FOCUS ON REAL-LIFE STUCK-IN-THE-'60S SYNDROME.(L.A. LIFE)
TURN BACK THE CLOCK - BARBARA DE WITT.(U)
Centenary celebration for 7 elders.(Family)(Birthdays: Women's spirit, energy inspire the Churchill Estates bash.)
WHERE THE GIRLS ARE FROM 'PRINCESS DIARIES' TO 'LIZZIE MCGUIRE,' MOVIES LURE FEMALE TEENS WITH A POTENT BLEND OF WISH FULFILLMENT.(U)
Call them nice. Call them famous. Call them rich. Just don't call them Olsen twins. Mary-Kate and Ashley Olsen are as cool as it gets. And prefer...
SIBLING-BLING THE MARY-KATE AND ASHLEY MONEYMAKING MACHINE TURNS A CORNER WITH 'NEW YORK MINUTE'.(U)
Fans keep watching as twins come of age.(Entertainment)
THE BUZZ.(U)
Dualstar Entertainment Group.(Marketing)

Terms of use | Copyright © 2009 Farlex, Inc. | Feedback | For webmasters | Submit articles