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Driving Customer Satisfaction: McDonald's & Chevron Open First Co-Branded Site.


MARINA DEL REY Del Rey may refer to:
  • Del Rey, California, a census-designated place in Fresno County, California
  • Del Rey, Los Angeles, California, a small district in the west side of Los Angeles
  • Del Rey (band), an indie rock band
, Calif.--(BUSINESS WIRE)--Nov. 26, 1996--The alliance of two industry leaders, McDonald's and Chevron, will soon afford Southern Californians the ultimate in convenience and simplicity with the opening of the first locally co-branded operation in Marina Del Rey on November 26.

McDonald's and Chevron have joined forces to create this innovative one-stop retail location that will usher in Verb 1. usher in - be a precursor of; "The fall of the Berlin Wall ushered in the post-Cold War period"
inaugurate, introduce

commence, lead off, start, begin - set in motion, cause to start; "The U.S.
 a new era of convenience and satisfaction for local customers.

The Southwest-styled facility has been built at the intersection of Mindanao Way and Lincoln Avenue, enhancing its high profile location mere blocks west of the terminus of the 90 Freeway and just east of the local harbor area The Harbor Area is the area along the Port of Los Angeles. It contains neighborhoods of Los Angeles (including Wilmington & San Pedro). Los Angeles City neighborhoods in the Harbor Area
  • Harbor City
  • Harbor Pines
 with its maximum convenience.

Designed primarily to meet the demands of people with busy schedules, the totally integrated operation will offer a full-service McDonald's restaurant, complete with indoor seating for 48 and drive-through windows; a self-serve covered fuel island with four dual-sided FastPay pumps; and a convenience store, selling packaged goods Noun 1. packaged goods - groceries that are packaged for sale
foodstuff, grocery - (usually plural) consumer goods sold by a grocer

plural, plural form - the form of a word that is used to denote more than one
 and canned and bottled beverages - open 24 hours-a-day. For added convenience, customers will have the option of paying for all their purchases at the three retail points with Chevron or bank credit cards.

The full-sized restaurant will be operated independently by McDonald's Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  franchisee Bobby Johnson
See also: Bob Johnson


Bobby Johnson (b. Columbia, South Carolina) is the head football coach at Vanderbilt University. He became the Commodores' coach in December 2001 after leading Furman University to the Division I-AA national championship game.
, while the convenience store and service station will be operated by Chevron Corporation “CVX” redirects here. For the United States Navy future aircraft carrier program, see United States Navy CVN-21 program.

Chevron Corporation (NYSE: CVX) is one of the world's largest global energy companies.
 under the management of Bob Southwick.

"The idea behind this concept is simply to stay in step with our consumers' busy lifestyles," said McDonald's Los Angeles Vice President/Regional Manager Jeff Schwartz. "This is the first of many future one-stop, multi-purpose retail locations that offer customers the convenience of two brands they know and trust -- McDonald's restaurant and Chevron service station and convenience store -- at a single clean, modern facility."

Chevron's Bill Berghoff, General Manager -- Sales West, added, "Chevron and McDonald's both have outstanding track records as good neighbors, valuable community members and producers of the highest quality products. It's a win/win for our customers and for us, and we believe they will embrace this emerging single-stop concept."

Like all McDonald's, the restaurant will feature a complete menu, including Big Macs, hamburgers and cheeseburgers, its world famous french fries and its new Deluxe Line of sandwiches for adult tastes.

For Chevron's part, it will continue to provide its Southern California customers with the newest generation, clean-burning fuels through its 554 service stations in the greater Los Angeles basin The Los Angeles Basin is the coastal sediment-filled plain located between the peninsular and transverse ranges in southern California in the United States containing the central part of the city of Los Angeles as well as its southern and southeastern suburbs (both in Los Angeles .

CONTACT: Chevron

Rod Spackman, 310/615-5281

or

Porter Novelli

Jaime Leon, 310/444-7000
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 26, 1996
Words:412
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