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DriverFX.com Announces Strategic Partnership With EyeVelocity.


Business Editors/Automotive Writers

EXETER, Pa.--(AutomotiveWire)--Nov. 8, 2000

Automotive Accessory accessory, in criminal law, a person who, though not present at the commission of a crime, becomes a participator in the crime either before or after the fact of commission.  Portal Will Feature

Interactive Visual Configuration Technology to

Enhance the Consumer Buying Experience

DriverFX.com, an affiliation of Internet sites for leading independent accessory retailers, and EyeVelocity, the leader in visual configuration technology, announced today a strategic partnership to create an interactive visualization Interactive visualization is a branch of graphic visualization in computer science that studies how humans interact with computers to create graphic illustrations of information and how this process can be made more efficient.  solution for DriverFX.com's automotive accessory portal. Using EyeVelocity's Internet Accessorizor(TM) technology, DriverFX.com will allow consumers to find parts using its proprietary accessory catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. , visualize how accessories will look on their vehicles, and then place an order via a Internet site sponsored by a local retailer.

"EyeVelocity creates a unique way for consumers to personalize per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 their vehicle purchases," said Scott Waldron, executive vice president of EyeVeloctiy. "Our partnership with DriverFX.com gives consumers another great place to experience EyeVelocity's visual configuration technology and purchase aftermarket Aftermarket

See: Secondary market.


aftermarket

See secondary market.
 accessories for their vehicle."

DriverFX.com, a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Keystone key·stone  
n.
1. Architecture The central wedge-shaped stone of an arch that locks its parts together. Also called headstone.

2. The central supporting element of a whole.
 Automotive Operations, Inc., brings automotive retailers, suppliers, and consumers together on one comprehensive platform. Keystone's extensive distribution network ensures the accessories purchased on DriverFX.com can be delivered next day within 37 states and Canada.

"The success of DriverFX.com is contingent upon Adj. 1. contingent upon - determined by conditions or circumstances that follow; "arms sales contingent on the approval of congress"
contingent on, dependant on, dependant upon, dependent on, dependent upon, depending on, contingent
 maintaining superior consumer service," said Jay Fee, president of DriverFX.com. "The visual technology developed by EyeVelocity will help ensure that DriverFX.com consumers enjoy an exciting and innovative accessory purchasing experience."

EyeVelocity provides its visual configuration technology to Ford, Lincoln and Mercury dealerships nationwide and to more than 350 specialty automotive retailers.

About EyeVelocity

EyeVelocity, the leader in visual configuration technology, offers solutions that enable companies to tap new revenue, increase profits, and enhance customer loyalty by delivering a unique buying experience in which the consumer actually gets to "try on" products prior to purchase.

EyeVelocity has pioneered the use of visualization Using the computer to convert data into picture form. The most basic visualization is that of turning transaction data and summary information into charts and graphs. Visualization is used in computer-aided design (CAD) to render screen images into 3D models that can be viewed from all  and transaction software in the high-growth aftermarket products and automotive accessories markets. This suite of "powered by EyeVelocity" products allow consumers to customize their purchases with software platforms at retail points-of-purchase, or with Web-based, interactive configuration tools.

EyeVelocity is funded by venture capital from GE Equity, Hambrecht & Quist's Access Technology Partners fund (an affiliate of H&Q and Chase Capital Partners), and the Intel 64 Fund. EyeVelocity has corporate offices in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , CA. More information is available via the Internet at www.eyevelocity.com.

About DriverFX.com

DriverFX.com is a subsidiary of Keystone Automotive Operations, Inc. Founded more than 25 years ago, Keystone is the world's largest marketer and distributor of specialty automotive parts, and its 650,000 square-foot warehouse is the largest automotive accessory warehouse in the industry. Customers can choose from more than 650 product lines and 250,000 SKUs, with next day delivery to 37 states and Canada. The company has 1,400 employees at its headquarters in Exeter, PA, and in 15 satellite locations throughout the US and in Ontario, Canada.

Note to Editors: DriverFX.com is a registered trademark of Keystone Automotive operations, Inc. All other trademarks or registered trademarks are properties of their respective companies.
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Publication:Business Wire
Date:Nov 8, 2000
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