DreamWorks signs.McDonald's McDonald’s fast-food restaurant chain throughout the world; recognized by golden arches. [Am. Culture: Misc.] See : Ubiquity Corp. and DreamWorks Animation SKG SKG Stichting Kwaliteit Gevelbouw (Dutch) SKG Spielberg, Katzenberg,and Geffen (DreamWorks Studios) SKG Thessaloniki, Greece - Thessaloniki (Airport Code) SKG Smith and Kraus Global Inc., have entered into a two-year marketing pact where the fast-food fast food n. Inexpensive food, such as hamburgers and fried chicken, prepared and served quickly. fast company will promote DreamWorks' films, starting with the release of "Shrek 3" in 2007. McDonald's recently ended a decade-long contract with the Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966) Disney, Walter Elias Disney Co., although the company may continue to use Disney films for product tie-ins in the future. DreamWorks had previously had a promotion deal with Burger King. The company will also create animation for McDonald's to use in commercials. Also for the first time, McDonald's will lend its character Ronald McDonald to appear alongside other nonMcDonald's characters in the commercials. Financial terms of the deal were not disclosed. |
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