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Dow Jones & Company Appoints Scott Schulman Chief Strategy Officer; He Moves From Heading Journal Advertising Sales to New Role Leading Corporate Strategy.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Dow Jones Dow Jones

the best known of several U.S. indexes of movements in price on Wall Street. [Am. Hist.: Payton, 202]

See : Finance
 & Company (NYSE NYSE

See: New York Stock Exchange
: DJ) Chairman and Chief Executive Officer Peter Kann, and Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 Richard Zannino, today announced that Wall Street Journal senior vice president, sales and marketing, Scott Schulman, has been promoted to vice president, chief strategy officer for parent company Dow Jones. In this new role, Mr. Schulman will lead strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people.  at the corporate level. He will report to Mr. Kann and Mr. Zannino.

"Scott moved to lead Journal ad sales and marketing two years ago, and has instituted a wide range of enhancements to our sales and marketing efforts that we are confident will benefit the Journal in months and years to come," Mr. Kann said. "We tapped Scott for this new role because his broad experience in both print and electronic publishing, and in both staff and operating roles, makes him ideally suited to lead our strategic planning efforts at this critical time as we currently are immersed in finalizing and beginning to execute our new three year plan."

Prior to heading advertising sales at the Journal, Mr. Schulman was president of Consumer Electronic Publishing, a unit of Dow Jones & Company's Electronic Publishing group, which includes The Wall Street Journal Online; Barron's Online; vertical Web businesses; licensing; and Dow Jones radio operations. Mr. Schulman joined Dow Jones in May 1999 as head of planning and development.

Before joining Dow Jones, Mr. Schulman was a lead partner in the Communications, Media and Technology practice at Booz, Allen & Hamilton in New York. During his 10 years at Booz, Allen, his industry focus included online/Internet services, newspapers, magazines, electronic and print-business information, television, entertainment, education and direct marketing. He advised senior corporate management and boards of directors on issues such as corporate and business-unit strategy, new product development, advertising sales, pricing, performance improvement, marketing and international growth. From 1984 to 1986, he was a research analyst and associate consultant for Bain & Company in Boston.

Mr. Schulman received a bachelor's degree from Duke University and an M.B.A. from Harvard Business School Harvard Business School, officially named the Harvard Business School: George F. Baker Foundation, and also known as HBS, is one of the graduate schools of Harvard University. .

About Dow Jones & Company

In addition to The Wall Street Journal and its international and online editions, Dow Jones & Company (NYSE: DJ; www.dowjones.com) publishes Barron's and the Far Eastern Economic Review, Dow Jones Newswires Dow Jones Newswires is the real-time financial news organization owned by Dow Jones. Founded in 1882, its primary competitors are Bloomberg L.P. and Reuters. The company reports more than 420,000 subscribers -- including brokers, traders, analysts and fund managers -- as of July , Dow Jones Indexes, MarketWatch, and the Ottaway group of community newspapers. Dow Jones is co-owner with Reuters Group of Factiva, with Hearst of SmartMoney and with NBC Universal of the CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence)
CNBC Consumer News and Business Channel
CNBC Congress of National Black Churches, Inc.
 television operations in Asia and Europe. Dow Jones also provides news content to CNBC and radio stations in the U.S.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 15, 2005
Words:427
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