Dow Jones & Company 2003 Advertising Linage Percentage Increases/Decreases from 2002.Business Editors NEW YORK--(BUSINESS WIRE)--July 15, 2003
Dow Jones & Company 2003 Advertising Linage Percentage Increases
(Decreases) from 2002
June 2nd Quarter Year-To-Date
Actual Per Actual Per Actual Per
Issue Issue Issue
THE WALL STREET JOURNAL
General 6.9 (15.4) (7.4)
Technology (11.1) (3.2) (15.7)
Financial (2.3) (14.5) (26.9)
Classified & Other 8.4 11.1 13.1
------- ----- -------- ------ ------- ------
Total 1.0 (3.8) (7.9) (7.9) (9.4) (9.4)
THE WALL STREET JOURNAL
EUROPE(1) 32.7 32.7 4.9 6.7 12.6 12.6
THE ASIAN WALL STREET
JOURNAL(2) 17.3 11.7 (4.9) (3.4) (0.3) (0.3)
OTTAWAY NEWSPAPERS,
INC.(3)
(excludes preprints)
Daily (4.0) (2.9) (1.8)
Non-Daily (2.8) 0.3 1.5
Total (3.8) (2.4) (1.3)
BARRON'S
Nat'l Advertising Pages 16.1 (7.1) (22.9) (22.9) (20.4) (23.4)
Number of Issues: 2003 2002 2003 2002 2003 2002
THE WALL STREET JOURNAL 21 20 64 64 126 126
THE WALL STREET JOURNAL
EUROPE 20 20 60 61 123 123
THE ASIAN WALL STREET
JOURNAL 21 20 64 65 125 125
BARRON'S 5 4 13 13 26 25
(1) Excludes barter
(2) Excludes barter and regional advertising
(3) Excludes acquisitions and divestitures
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