DoubleClick signs lease at 450 West 33rd Street.In a major expansion move, DoubleClick For the computer term, see double-click. DoubleClick is a company that develops and provides Internet ad serving services. Its clients include agencies, marketers (Universal McCann Interactive, AKQA etc. Inc. (Nasdaq: DCLK DCLK Doubleclick Inc. (stock abbreviation, AMEX) DCLK Deputy Clerk DCLK Digital Clock DCLK Double Click ), a leading Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. solutions firm, has signed a 10-year commitment for 150,000 square feet of office space at 450 West 33rd Street. The lease comprises the entire 12th and 16th floors of the 16-story, 1.4 million square-foot building located at 10th Avenue. The transaction represents a consolidation and major expansion of space for DoubleClick, which currently occupies a total of approximately 65,000 square feet at 41 Madison Avenue Madison Avenue, celebrated street of Manhattan, borough of New York City. It runs from Madison Square (23d St.) to the Madison Bridge over the Harlem River (138th St.). In the 1940s and 50s, some of the major U.S. and 245 Fifth Avenue. In anticipation of future growth, the new space can accommodate as many as 1,000 employees. The firm, which currently employs 375 people in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , is expected to move into 450 West 33rd Street by October of 1999. Michael Ippolito, managing director at Newmark & Company Real Estate, Inc., and Newmark Director Paul Ippolito, represented the tenant. Insignia/ESG Inc. handled the transaction for the landlord, John Hancock Life Insurance Co. "DoubleClick was looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. a space in which they could create a unique working environment," explained Ippolito. "We conducted an extensive search of the entire Manhattan market, as well as several areas outside of the city, because DoubleClick considered keeping its headquarters office in Manhattan and shifting the back office jobs to other locations. However, given the city's and state's incentives, keeping all of the New York personnel under one roof became a very economically feasible option." "Additionally, 450 West 33rd offers a large floorplate with no columns, 25-foot high ceilings and a 10,000 square-foot terrace which will afford a great deal of design flexibility, allowing DoubleClick to create the unique work environment it desires," added Ippolito. "Newmark found a unique and affordable space in Manhattan that can accommodate our continued growth," said Kevin O'Connor Kevin O'Connor may be:
DoubleClick Inc. (www.doubleclick.net) is a leading provider of comprehensive global Internet advertising solutions for marketers and Web publishers. Combining technology and media expertise, DoubleClick centralizes planning, execution, control, tracking and reporting for online media campaigns. |
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