DoubleClick To Unravel Mystery of Spyware, Cookies and Ad Blocking at SFIMA January Meeting.FORT LAUDERDALE Fort Lauderdale (lô`dərdāl), residential, commercial, and resort city (1990 pop. 149,377), seat of Broward co., SE Fla., on the Atlantic coast; settled around a fort built (c.1837) in the Seminole War, inc. 1911. , Fla. -- The South Florida Interactive Marketing Association (SFIMA SFIMA South Florida Internet Marketing Association ), a forum for interactive professionals, businesses and educators, will present its next monthly program, "Sizing up the Nemeses of Online Advertising: Spyware Software that sends information about your Web surfing habits to its Web site. Often quickly installed in your computer in combination with a free download you selected from the Web, spyware transmits information in the background as you move around the Web. , Cookies, & Ad Blocking" on Thursday, January 12, 2006, from 6:30 p.m. to 8:30 p.m. at The Riverside Hotel Riverside Hotel is a name used by several hotels including:
Fletcher was a Wisden Cricketer of the Year in 1974. at 954-547-1965. Online marketers need to understand the impact of Spyware, Cookies, & Ad Blocking on their interactive marketing efforts. Are they truly the "Nemeses of Online Advertising?" If so, how big is the problem? And, most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent" above all, most especially , what can you do to mitigate their impact on your interactive marketing plans? Brooks Dobbs, Senior Director of Privacy Technology for DoubleClick, will answer these questions and more. Dobbs, an active industry voice in the Spyware debate, has worked closely with the US House Commerce Committee in its recent Spy-Act, HR 29 as well as with both the Burns and Allen Bills currently under consideration in the US Senate. This month's sponsor, LinkShare Corporation, is a leading provider of technology solutions to track, manage, and analyze the performance of sales, marketing, and business development initiatives. Combining patented technology, a robust network, and expert account management services, LinkShare empowers clients with the ability to collaborate with partners online and develop cost-efficient pay-for-performance campaigns. About DoubleClick DoubleClick Digital Advertising Solutions, an operating unit operating unit A type of operating company that engages in transactions with outsiders and that is owned by another business. For example, in 1995 the stockholders of Capital Cities/ABC approved a $19 billion merger with the Walt Disney Company, whereupon of DoubleClick, provides technology and services that empower marketers, agencies and Web publishers to work together successfully. Its focus on innovation, reliability and insight enables clients to improve productivity and results. DoubleClick has global headquarters in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , maintains 21 offices around the world, and serves more than 1500 clients. About SFIMA The South Florida Interactive Marketing Association is a forum for interactive professionals, businesses and educators. SFIMA is dedicated to the exchange of ideas, information and best practices, as exemplified by case studies and industry leaders that will help members grow their interactive marketing activities and successes. SFIMA's goal is to be the primary interactive voice in South Florida providing learning, networking and community outreach opportunities. For more information, visit http://www.sfima.com. |
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