Double Win for Zooma by Semcon and Ericsson When Web Marketing Association Awards Web Campaign of the Year Prizes.STOCKHOLM, Sweden -- Semcon's (STO:SEMC SEMC Sony Ericsson Mobile Communications SEMC Sony Ericsson Mobile Communications, AB SEMC Structural Engineering Mechanics and Computation SEMC State Emergency Management Committee (Australia) SEMC Search Engine Marketing Council ) subsidiary Zooma has received prizes for two of its website projects in this year's Web Marketing Association's Internet Advertising Competition (IAC (1) (InterApplication Communications) The interprocess communications capability in the Macintosh starting with System 7.0. Many IAC events take place behind the scenes. ). Zooma received the "Best Telecommunication Microsite/landing page" prize for its work with www.ericssonracingteam.com and the "Best Telecommunication Rich media Online" prize for the Volvo Ocean Race Volvo Ocean Race (formerly the Whitbread Round the World Race) is a yacht race around the world, held every four years. It's named after its sponsor, Volvo. Though the route is changed to accommodate various ports of call, the race typically departs England in September. Mobile Channel, http://mobile.volvooceanrace.org/vor/web/flash/index.html. Both categories were reviewed and judged on seven criteria: creativity, innovation, design, copywriting Copywriting is the process of writing the words that promote a person, business, opinion, or idea. It may be used as plain text, as a radio or television advertisement, or in a variety of other media. , use of medium, memorability and impact. "We always aim to create and deliver according to our client's long-term business needs. It is most pleasing to find that Ericsson's online communication is given this kind of attention," says Anders Bjorklund, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. at Zooma. Geoff Hollingworth, Lead of Digital Media Channel Volvo Ocean Race, Global Ericsson Inc, explains that: "As we lead the world into a truly converged mobile and fixed multimedia environment, the power of the right expression and emotion captured at that one customer touchpoint - be it either web or mobile - is crucial to ensure success. I am very proud to win these awards that show Ericsson understands this space and also would like to thank Zooma for being an excellent business partner in realizing our needs, demands and delivering upon them." WMA (Windows Media Audio) An audio compression method from Microsoft. Known originally as MSAudio, this proprietary format competes with the MP3 and AAC methods. WMA encodes rapidly and is known to be especially effective at low bit rates. The Web Marketing Association (WMA) was founded in 1997 to help set a higher standard for Internet marketing and corporate web development. The organisation is made up of marketing, advertising, PR, and design professionals. Zooma by Semcon Zooma is an interactive firm and wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of Semcon. Zooma develops strategies, concepts, production and solutions for customers where interactive digital media makes up an important part of the experience surrounding the brand. Zooma's customers are leading global and pan-European brands. Semcon is 1 700 curious and energetic people who enthusiastically create smart IT solutions, user-friendly technical information and turn creative product concepts into sales successes. Semcon is today in Sweden, Australia, Denmark, China, Malaysia, Norway, the UK and Hungary, and has local partners in Belgium, France, the Netherlands, Portugal, Spain and Greece. Semcon had sales of SEK SEK In currencies, this is the abbreviation for the Swedish Krona. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 1.5 billion in 2005 and is listed on the Stockholm Stock Exchange's Attract 40 list. This information was brought to you by Waymaker http://www.waymaker.net |
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