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Donnelley Marketing Launches ``SalesGenie Pro(TM)''; A New Powerful B2B Customer Acquisition and Retention Tool.


WOODCLIFF LAKE Woodcliff Lake may refer to:
  • the town of Woodcliff Lake, New Jersey
  • Woodcliff Lake Reservoir, located in the above town
, N..J -- Donnelley Marketing, an infoUSA(R) company (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:IUSA IUSA Indiana University Student Association ), the leading provider of proprietary business and consumer databases and sales leads, today announced the launch of SalesGenie Pro(TM), a fully-supported, turn-key application for new customer acquisition for Fortune 1000 Companies.

SalesGenie Pro(TM) is an Internet-based, integrated marketing solution. SalesGenie Pro(TM) offers customer file maintenance and cleaning and access to the best in the market place, Donnelley business file. All client files are securely stored, while offering instant file access to query, count, analyze and extract records to build solid retention campaigns. Additionally, infoUSA's 14MM record Business File can be accessed to target highly qualified prospects for new business acquisition. Client file suppression will automatically occur to optimize acquisition campaign results.

"SalesGenie Pro(TM) is designed to make the Donnelley Business File an integral part of a B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 marketer's growth strategy. Our B2B customers can more aggressively leverage the accuracy, depth and breadth, marketing and corporate linkages of our business information," commented Ed Mallin, President of the Donnelley Group.

With a 2005 independent audit concluding that the Donnelley Marketing Business File is more deliverable than other business resources, SalesGenie Pro(TM) further solidifies Donnelley Marketing's industry leadership in B2B marketing applications. It fulfills the market need for an affordable, easy-to-use framework to manage both acquisition and retention mailing campaigns.

Competitively priced for data and user access, SalesGenie Pro(TM) makes a compelling case for superior business data compilation with easy access tools in a bundled solution.

About Donnelley Marketing

Founded in 1917, Donnelley Marketing (an infoUSA company) is one of the nation's leading providers of direct marketing solutions. Donnelley offers its clients integrated, time-sensitive solutions to build and maintain one-to-one customer relationships. These solutions include the industry's most accurate and comprehensive business and consumer marketing information databases, processing services, database marketing solutions, and e-mail marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.  services. Donnelley Marketing serves clients in the e-commerce, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, merchant (catalog/retail), telecommunications, insurance, and packaged goods Noun 1. packaged goods - groceries that are packaged for sale
foodstuff, grocery - (usually plural) consumer goods sold by a grocer

plural, plural form - the form of a word that is used to denote more than one
 industries. These clients leverage Donnelley's products and services for direct marketing, telemarketing telemarketing, the practice of selling goods or services to customers by means of the telephone or of surveying consumer preferences in telephone conversations. , sales and marketing planning, lead generation, customer analysis and eCRM/CRM applications. Headquarters are located at 470 Chestnut Ridge Chestnut Ridge may refer to:
  • Chestnut Ridge, New York, United States
  • Chestnut Ridge people, Melungeon community residing just northeast of Philippi, West Virginia, USA
  • the western-most ridge of Pennsylvania’s Allegheny Mountains
 Road, Woodcliff Lake, NJ 07677. Donnelley Marketing can be contacted at (201) 476-2300. For more information contact Diane March, Director Marketing Communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales , Diane.March@Donnelley.infousa.com.

About infoUSA

infoUSA (www.infoUSA.com), founded in 1972, is the leading provider of business and consumer information products, database marketing services, data processing data processing or information processing, operations (e.g., handling, merging, sorting, and computing) performed upon data in accordance with strictly defined procedures, such as recording and summarizing the financial transactions of a  services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoUSA has the most comprehensive data in the industry, and is the only company to own a proprietary database of 250 million consumers and 14 million businesses under one roof. The infoUSA database powers the directory services of the top Internet traffic-generating sites. Nearly 3 million customers use infoUSA's products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoUSA headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500. To know more about Sales Leads, click www.infousa.com. To get a 7-day free trial and 100 free sales leads, click www.salesgenie.com.

Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
. The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition. More information about potential factors that could affect the company's business and financial results is included in the company's filings with the Securities and Exchange Commission.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:Donnelley Marketing Launches ``SalesGenie Pro(TM)''; A New Powerful B2B Customer Acquisition and Retention Tool.
Publication:Business Wire
Geographic Code:1USA
Date:Jun 20, 2006
Words:654
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