Donnelley Marketing's Premier Level Database Marketing Platform, MarketZone Platinum, Selected by Jos. A. Bank Clothiers, Inc.Business Editors/High-Tech Writers WOODCLIFF LAKE Woodcliff Lake may refer to:
Donnelley Marketing, an infoUSA company (Nasdaq:IUSA IUSA Indiana University Student Association ), announced today that Jos. A. Bank Clothiers JoS. A. Bank Clothiers, Inc., NASDAQ: JOSB (commonly pronounced "Joseph A. Bank"), is a men's clothing designer and retailer founded in 1905 and headquartered in Hampstead, Maryland. , Inc. has selected its premier database marketing platform, MarketZone(R) Platinum for use in its CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. efforts. Jos. A. Bank Clothiers, Inc. (Nasdaq:JOSB) a premier menswear manufacturer and retailer, headquartered in Hampstead, MD sells premium men's apparel through its 185 stores in 34 states, catalog and website. Jos. A. Bank Clothiers, Inc. is one of the retail pioneers claiming new marketing territory and customers through database marketing. It has developed multi-channel schemes for specific customer segments for specific merchandise combinations yielding higher average order sales per transaction. Jos. A. Bank will continue to refine this matrix approach through MarketZone(R)'s extensive querying, reporting, and campaign analysis functionality. Ray Butkus, President of Donnelley Marketing commented, "We are very pleased to deliver our most sophisticated database marketing platform to such a leading-edge integrated marketer as Jos. A. Bank. Their multi-channel marketing, customer loyalty programs, and campaign analysis will be executed using Donnelley's MarketZone(R) Platinum with superior speed, accuracy and efficiency." R. Neal Black, Executive Vice President and Chief Merchandise and Marketing Officer of Jos. A. Bank Clothiers, Inc. indicated that, "Donnelley Marketing is an integral partner in our strategic evolution of brand awareness and customer satisfaction. Our competitive edge just got much sharper with MarketZone(R) Platinum." The most comprehensive in a suite of three distinct database marketing platforms, Donnelley MarketZone(R) Platinum is an Internet-enabled, fully managed and hosted solution for decision support, segmentation, campaign planning The process whereby combatant commanders and subordinate joint force commanders translate national or theater strategic and operational concepts through the development of campaign plans. and analysis, and real-time updating and matching. It is scaled to accommodate the largest of files, upwards of 20 million records. About Donnelley Marketing Founded in 1917, Donnelley Marketing (an infoUSA company) is one of the nation's leading providers of direct marketing solutions. Donnelley offers its clients integrated, time-sensitive solutions to build and maintain one-to-one customer relationships. These solutions include the industry's most accurate and comprehensive business and consumer marketing information databases, processing services, database marketing solutions, and e-mail marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. services. Donnelley serves clients in the e-commerce, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. , merchant (catalog/retail), telecommunications, insurance, and packaged goods Noun 1. packaged goods - groceries that are packaged for sale foodstuff, grocery - (usually plural) consumer goods sold by a grocer plural, plural form - the form of a word that is used to denote more than one industries. These clients leverage Donnelley's products and services for direct marketing, telemarketing, sales and marketing planning, lead generation, customer analysis and eCRM/CRM applications. Headquarters are located at 470 Chestnut Ridge Chestnut Ridge may refer to:
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