Donnelley Financial and Experian Align to Enhance Delivery of Customized Marketing Solutions.

NEW YORK--(BUSINESS WIRE)--May 19, 1999--

Strategic Alliance Will Provide Full Range

of Direct Marketing Services

R.R. Donnelley Financial and Experian announced today a strategic alliance to provide integrated marketing services for investment companies and mutual fund companies seeking to attract new assets and investors.

The alliance builds upon a long standing relationship between Donnelley Financial's parent corporation, RR Donnelley & Sons Company, the world's largest printer and leader in print technology and Experian, a global information company whose Marketing Solutions division maintains consumer marketing information on 98% of all U.S. households.

This partnership gives mutual fund and investment company customers access to a complete range of direct marketing solutions, including database system development and maintenance, list processing, printing and distribution, according to Alfred Presutti, Senior Vice President for Donnelley's Investor Communications.

Experian's expertise in database system management, list selection and response tracking, linked with Donnelley Financial's digital print engines, creates a platform that allows marketers to target customers and prospects based on specific needs and preferences and customized communications.

"Providing strategic, turnkey solutions specifically tailored to marketers' needs is the focus of our partnership," said Susan Wilson, Vice President of Sales, Experian. "Through this alliance, we can help marketers build stronger relationships with their customers in smart, efficient ways."

"The Donnelley Financial business development strategy is based on delivering the best service platform to our customers," said Mr. Presutti. "Our value rests on our access to the best technologies and our ability to package them in a way that allows our customers to build closer relationships with their customers, as is the case with our Experian alliance."

With offices in forty countries, including 38 in the United States, Donnelley Financial is the around-the-world and around-the-clock provider of financial printing, data and content management and distribution services to the capital market, investment company and healthcare communities. From electronic filings on EDGAR to secure, interactive web-based document proofing on SENDD(tm), from integrated communications solutions to Plain English expertise, Donnelley Financial is at the forefront of multiple-media document creation and distribution. A staff dedicated to service and client satisfaction delivers Donnelley's capabilities and expertise.

Donnelley Financial is a business unit of R.R. Donnelley & Sons Company (NYSE:DNY), number one in Fortune's Publishing and Printing class. For more information on Donnelley Financial, please visit our website at www.rrd.com.

Experian www.experian.com is a global information solutions company, which specializes in helping organizations to make more informed business decisions. The company is one of the world's leading suppliers of information on consumers, businesses, motor vehicles and property. By combining its databases with advanced technology and consultancy services, Experian assists its clients in targeting and acquiring new customers, building successful customer relationships and managing financial risk. The company employs 11,000 people in the UK, USA, Continental Europe, Africa, Latin America and Asia Pacific. Annual sales are in excess of $1.5 billion. The company's headquarters are in Nottingham, UK, and Orange, California. Experian is a subsidiary of The Great Universal Stores P.L.C., a UK-based holding company that includes home shopping, retailing, property investment, finance and information services.