Donna Lucas Launches Lucas Public Affairs, Strategic Communications Firm.SACRAMENTO, Calif. -- Donna Lucas, one of the nation's foremost public affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information. strategists, today announced the formation of Lucas Public Affairs Group, a California-based strategic consulting, public affairs and communications firm. "I am excited and energized as I begin this new chapter in my career," said Lucas. "The last few years at the State Capitol were an exciting time for me. I now return to the private sector with renewed enthusiasm and an appreciation for the state's most pressing issues." Lucas most recently served as Deputy Chief of Staff for Strategic Planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. and Initiatives for Governor Arnold Schwarzenegger Arnold Alois Schwarzenegger (German pronunciation (IPA): [ˈaɐ̯nɔlt ˈaloɪ̯s ˈʃvaɐ̯ʦənˌʔɛɡɐ] and Chief of Staff to First Lady Maria Shriver. Lucas also announced today that she will be "of counsel" to Porter Novelli, a top global public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most firm. The alliance with Porter Novelli is a homecoming for Lucas. She was the global public affairs practice leader for the firm from 2002-2004. Prior to that, she was the CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and President of Nelson Communications Group, a California public affairs agency acquired by Porter Novelli in 2000. Lucas previously served as Deputy Press Secretary for Governor George Deukmejian, Deputy Treasurer for Tom Hayes and California Press Secretary for President George H. Bush. She was the Chairperson of the American Association of Political Consultants The American Association of Political Consultants is the trade group of the political consulting profession in the United States. Its membership has skyrocketed as the profession of political consulting has grown to include races at the local level across the country. and a member of the California Chamber of Commerce board of directors. Lucas currently is an advisor to the California Public Policy Institute of California Public Policy Institute of California is an independent, nonpartisan, non-profit research institution. Based in San Francisco, California, United States, the institute was established in 1994 with a $70 million endowment from William Reddington Hewlett. , The Children's Partnership and a member of the Board of directors for the California Musical Theater Company and the Governor and First Lady's Conference on Women and Families. Over the course of her distinguished career, Lucas has provided strategic counsel to large corporate clients, labor unions, non-profits and political candidates. She also has worked on several statewide initiative campaigns on a variety of policy issues including gaming, housing, education, local government, campaign finance, energy and business. |
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