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Digital Praise Becomes Exclusive Publisher for Brethren Entertainment Software; Digital Praise Will Handle All Marketing/Sales Activities for Future Titles from Award-Winning Christian Gaming Software Company.


DENVER -- COLORADO CONVENTION CENTER The Colorado Convention Center is a multi-purpose convention center in downtown Denver, Colorado which recently underwent a major expansion. The expansion added 600,000 sq. feet of space and a 5,200 seat concert hall. The total area of the convention center is 1.2 million sq. feet. , BOOTH 16058--Digital Praise, Inc., a leader in family-friendly entertainment software, announced today at International Christian Retail Show 2005 that it has signed an exclusive publishing agreement with Brethren Entertainment Software, an award-winning Christian entertainment software company. Effective immediately, Digital Praise will manage the sales and marketing activities for all of Brethren Entertainment's future gaming titles.

Founded in 1998 by Scott Wong, Simon Chow and Michael Lau, Brethren Entertainment, headquartered in Lynnwood, Washington Lynnwood is a city in Snohomish County, Washington, United States. The population was 33,847 at the 2000 census making it the third largest in Snohomish County and twenty-fourth largest in Washington State. , is committed to creating high quality computer games for the Christian market as an alternative to secular games Secular Games

(Latin; Ludi saeculares)

Celebrations held in ancient Rome at the beginning of a new saeculum, or generation. Similar games were originally held by the Etruscans as offerings to the underworld gods.
 with unwholesome or undesirable content. Brethren Entertainment's latest project, currently in final development, is Light Rangers: Mending the Maniac Madness, a Christian action game for younger audiences rendered in the popular Japanese anime style.

"Like Digital Praise, Brethren Entertainment is committed to producing quality Christian-themed products with the highest possible production values Production values is a media term for "production cost." It refers to the professional look, or "polish," of a production. Factors that affect perceived production value may include video and audio quality, lighting, number of errors, and amount and quality of special effects. ," said Tom Bean, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Digital Praise, Inc. "We are pleased to be able to help increase the market for Brethren's products through this new and exciting relationship."

"Digital Praise is led by experienced marketing professionals who have both the knowledge and relationships to take Brethren Entertainment's products to a new level of visibility. We see this announcement as a major step forward for both our companies," said Scott Wong, President of Brethren Entertainment. "Our goal is to leverage Digital Praise's capabilities in order to expose our products to the widest possible audience."

Digital Praise will gain distribution for Brethren Entertainment's upcoming titles via its exclusive partnership with EMI/CMG, the largest distributor of music, video and gaming to the Christian retail channel and Navarre Corporation Navarre Corp. is a distribution and publishing company founded in 1983 by Eric H. Paulson.[1] and is located in New Hope, Minnesota. Navarre owns three subsidiary companies Encore, Funimation, and BCI. References

1.
 for the general market channel. In addition to its distribution activity, Digital Praise will invest in advertising, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  and various other promotional activities to promote Brethren Entertainment Software titles.

During International Christian Retail Show 2005, Digital Praise is exhibiting from its display at Booth 16058 in Denver's Colorado Convention Center. For more about Digital Praise and Brethren Entertainment, visit www.digitalpraise.com and www.brethren-et.com.

About Digital Praise, Inc.:

Digital Praise is an independent developer and publisher of award-winning family-friendly entertainment software for personal computers. The company produces faith-based and mainstream titles for families looking to enjoy interactive entertainment software with principled prin·ci·pled  
adj.
Based on, marked by, or manifesting principle: a principled decision; a highly principled person.
 character-building themes and "just good clean fun." For more information, visit www.digitalpraise.com.

About Brethren Entertainment Software:

Brethren Entertainment is located in the Pacific Northwest, near some of the world's best game studios including Microsoft Games, Nintendo and Bungie Studios Bungie is an American video game developer founded in May 1991 under the name Bungie Software Products Corporation (more popularly shortened to Bungie Software) by two undergraduate students at the University of Chicago, Alex Seropian and Jason Jones. . The company is a developer of high quality Christian entertainment products for consumers who are looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 a high-end game experience with socially and spiritually responsible content. Brethren Entertainment is committed to providing high quality, fun and memorable gaming experiences for all of its customers, young and old. More details about Brethren Entertainment and its products can be found at www.brethren-et.com.

(C)2005 Digital Praise, Inc. All rights reserved. Digital Praise is a trademark of Digital Praise, Inc. All other marks are the property of their respective owners.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 12, 2005
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