Digital Immersion Integrates Highest Level of LightWorks Rendering in New Merlin 3D Software.SHEFFIELD, UK--(BUSINESS WIRE)--July 14, 1999-- Integrated LightWorks Pro Renderer to Provide Merlin 3D Users with All Major Rendering Techniques for Advanced Photorealism photorealism, international art movement of the late 1960s and 70s that stressed the precise rendering of subject matter, often taken from actual photographs or painted with the aid of slides. Digital Immersion Software has selected the highest level of the LightWorks(R) rendering system from LightWork Design to integrate into its new Merlin 3D design software. By integrating the LightWorks Pro rendering engine into Merlin 3D, Digital Immersion is providing its users with all of the industry-leading rendering techniques in one product -- hybrid radiosity, ray-tracing and scan-line rendering. Merlin 3D from Digital Immersion is an intuitive 3D modeling and rendering environment for Windows. With LightWorks hybrid radiosity integrated directly into Merlin 3D, users can combine radiosity with ray-tracing and scan-line rendering to produce photorealistic Having the image quality of a photograph. images with greater accuracy in less time. LightWorks radiosity accurately calculates the diffuse inter-reflection of light among all surfaces within a scene, giving Merlin 3D users the highest standard of photorealism possible. Merlin 3D also includes LightWorks-based Phong shading In 3D graphics, a technique developed by Phong Bui-Tuong in the mid-1970s that computes a shaded surface based on the color and illumination at each pixel. Phong shading is more realistic than Gouraud shading, but requires more computation. It does not produce shadows or reflections. , volumetric lighting Volumetric lighting is a technique used in 3D computer graphics to add lighting to a rendered scene. The term seems to have been introduced from cinematography and is now widely applied to 3D modelling and rendering especially in the field of 3D gaming. , area lights, and more industry-leading rendering techniques. "Merlin 3D users will greatly benefit from the inclusion of LightWorks Pro," said Mark Jewell, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Digital Immersion Software. "LightWorks enables Merlin 3D to provide more realistic images while rendering in a shorter time frame. Photorealistic images for desktop PCs are now a reality, and the combination of Merlin 3D and LightWorks makes this effort faster and better than ever." "We're pleased that Digital Immersion has selected LightWorks to deliver high-end photorealism to its Merlin 3D users," said Gordon Oliver, President and CEO of LightWork Design. "Digital content creation The development of newsworthy, educational and entertainment material for distribution over the Internet or other electronic media. See DAMS. is a growing, exciting market, and Digital Immersion is a fast-paced, innovative company. We're delighted to be working together to provide digital content designers with top-quality tools for fast, professional modeling and rendering." Merlin 3D is scheduled to be available in fall 1999. About LightWorks Designed for direct integration into 3D software applications, LightWorks provides fast, leading-edge rendering for producing photorealistic 3D images and animations. It is the dominant, industry-standard API worldwide for providing 3D rendering in computer-aided design computer-aided design (CAD) or computer-aided design and drafting (CADD), form of automation that helps designers prepare drawings, specifications, parts lists, and other design-related elements using special graphics- and calculations-intensive . LightWorks Pro is the highest level of the four-level LightWorks rendering system and contains the full feature set. About LightWork Design LightWork Design is the leading supplier worldwide of rendering engines for 3D design software applications. The LightWorks rendering engine is used in more than 70 software applications, extending the functionality of these applications to provide users with the industry standard for 3D rendering. LightWork Design has a global customer base that encompasses North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe and Japan. The company has a U.S. subsidiary in Walnut Creek, California Walnut Creek is a largely affluent suburb several miles east of Oakland in Contra Costa County, California, USA, in the East Bay region of the San Francisco Bay Area. While not as large as the neighboring Concord, Walnut Creek serves as the business and entertainment hub for the , and sales representation in Japan. For more information, visit http://www.lightwork.com About Digital Immersion Digital Immersion was founded on the principle of perseverance, determination and resources to take a basement company to what it is today and what it will be in the future. Digital Immersion has a mission to provide innovative, practical and top-quality offerings with high-end functionality. Through a long-term commitment to this mission, Digital Immersion will be known as a company that responds to the market's needs. Digital Immersion's philosophy is to astound a·stound tr.v. a·stound·ed, a·stound·ing, a·stounds To astonish and bewilder. See Synonyms at surprise. [From Middle English astoned, past participle of astonen, customers with superior software, timely technical support and quick reaction to changes and paradigm shifts in technology. For more information, visit http://www.digital-immersion.com LightWorks is a registered trademark of LightWork Design Ltd. Windows is a registered trademark of Microsoft Corporation (company) Microsoft Corporation - The biggest supplier of operating systems and other software for IBM PC compatibles. Software products include MS-DOS, Microsoft Windows, Windows NT, Microsoft Access, LAN Manager, MS Client, SQL Server, Open Data Base Connectivity (ODBC), MS Mail, . All other trademarks are the property of their respective owners. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion