Digital Farm Unveils Breakthrough DVD Technology; Launches Advanced DVD Enhancement Services.Entertainment Editors/Business Editors/High-Tech Writers SEATTLE--(BUSINESS WIRE)--March 12, 2003 Digital Media Design Studio Develops DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. Technology to Bring New Capabilities to Standard DVDs; Unleashes First DVD Enhancement Engine for Smash Hit DVD Movie Trivia Game, Scene It?(TM) Digital Farm (www.digitalfarm.com), a full service digital media design studio, today unveiled a new, breakthrough technology designed to elevate el·e·vate tr.v. ele·vat·ed, ele·vat·ing, ele·vates 1. To move (something) to a higher place or position from a lower one; lift. 2. To increase the amplitude, intensity, or volume of. 3. and extend DVD technology, enabling a new level of DVD media experience. This new technology -- the industry's first DVD Enhancement Engine -- was developed by the Studio's newly-created Advanced DVD Enhancement Team for Screenlife, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control for use in the smash hit DVD movie trivia game, Scene It?(TM) Branded as Optreve(TM) by Screenlife, the DVD Enhancement Engine for Scene It? enables never-before possible DVD gaming experiences and has catapulted Scene It? into record breaking growth and popularity in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . "We've built our business model on adding value for our clients through creative design and innovation. As an early pioneer in DVD media, we quickly realized that only the surface of DVD capability had been scratched -- we wanted to delve much deeper and leverage the power of the DVD operating system operating system (OS) Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs. to bring a new experience to the medium," said Bill Kuper, president of Digital Farm. "Screenlife approached us with a problem that no one could solve for them -- creating a technology to bring a new DVD movie trivia game to life. The creation of Optreve was our first endeavor and the success of the game reflects the impact of this new technology on consumers. Now we're on to the next phase, working with clients like Screenlife to take DVD technology and the user experience even further." "The DVD Enhancement Engine, that we've called Optreve, is the key component that makes Scene It? possible," added Dave Long David ("Dave") Long (born November 21st, runner]] from Great Britain, who represented the United Kingdom in the men's marathon at the 1988 Summer Olympics in Seoul, South Korea. There he finished in 21st position, clocking 2:16:18. , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and founder of Screenlife. "Scene It? was the first step, and now that we have a successful formula, we'll be working closely with Digital Farm as our innovation partner to deliver a series of enhanced DVD games and experiences to our fans worldwide." The Optreve DVD Enhancement Engine is a first-of-its-kind DVD technology that enables traditional DVD players A stand-alone device that plays DVDs. It contains a DVD drive and the electronics to decode the digital video. The device may play only manufactured DVDs, or it may be able to play DVD-R, DVD-RW and DVD+RW discs. DVD players are cabled to a TV or home theater system for display. to randomly access hundreds of video clips A short video presentation. and puzzlers, keep track of games already played and ensure a completely new playing experience for the user. This level of capability has never been accomplished before with DVD technology and has resulted in the creation of the world's first DVD movie trivia game to combine the concept of a traditional family board game with a digitally-driven multimedia experience on DVD. In addition to its Advanced DVD Enhancement Team capabilities, Digital Farm also provides clients with a wide range of services, enabling clients to optimize the interactivity, flexibility and versatility of the DVD medium. As the DVD media standard reaches worldwide ubiquity Ubiquity See also Omnipresence. Burma-Shave their signs seen as “verses of the wayside throughout America.” [Am. Commerce and Folklore: Misc. , the marketing organizations of some of the largest consumer technology developers in the world are turning to Digital Farm and their DVD technology expertise to extend their reach into new markets, rise above advertising clutter and elevate brand awareness through innovation. Digital Farm is fueling this trend, providing its DVD innovation and design services to worldwide consumer technology and consumer products companies, such as Nintendo, Getty Images, Philips Heartstart and more than 200 companies and organizations, from start-ups to Fortune 500 companies to independent filmmakers. About Digital Farm Digital Farm is a full service digital media innovation and design studio specializing in the creation of evocative e·voc·a·tive adj. Tending or having the power to evoke. e·voc  a·tive·ly adv. , engaging and
visually-immersive interactive digital media content for DVD and rich
media production. Leveraging an extensive background in broadcast
television and the digital arts, Digital Farm provides a breadth of
services, including DVD programming and authoring, digital media design
and sophisticated content creation from a specialized team of digital
media artists and innovators. For more information, please visit
www.digitalfarm.com.
Scene It?(TM) and Optreve(TM) are registered trademarks of Screenlife, LLC. |
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