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Digital Envoy's New IP Inspector Fraud Analyst Product Helps Prevent Online Identity Fraud; Unique Solution Provides First Line of Defense for Financial Industry.


ATLANTA -- Digital Envoy, the leading provider of IP Intelligence solutions, today introduced IP Inspector(TM) Fraud Analyst, a real-time identity verification Noun 1. identity verification - the automatic identification of living individuals by using their physiological and behavioral characteristics; "negative identification can only be accomplished through biometric identification"; "if a pin or password is lost or  solution that acts as a first line of defense and helps to prevent online identity fraud - a major concern for financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 organizations conducting business over the Internet.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Tower Group, identity fraud is the fastest growing crime in the United States Crime in the United States is characterized by relatively high levels of gun violence and homicide, compared to other developed countries although this is explained by the fact that criminals in America are more likely to use firearms. , costing financial institutions more than $1 billion per year. With IP Inspector Fraud Analyst, whether validating new accounts, preventing account takeovers or adding a new layer of security to online transactions, financial services organizations now have a cost-effective method to automate the online authentication (1) Verifying the integrity of a transmitted message. See message integrity, e-mail authentication and MAC.

(2) Verifying the identity of a user logging into a network.
 process by using customer data contained in IP addresses to prevent fraud at the point of application.

"Traditional authentication products have fallen short of expectations," said Bill Calpin, Digital Envoy's president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Once an identity is stolen, it's almost impossible to detect fraud online. Fraud Analyst offers a revolutionary solution that breaks the anonymity barriers associated with the Internet by utilizing our IP Intelligence technology to uncover previously unavailable information about online users in order to prevent identity fraud on the spot."

A Unique Approach to Fighting Online Identity Fraud

Using an online customer's unique identifier With reference to a given (possibly implicit) set of objects, a unique identifier is any identifier which is guaranteed to be unique among all identifiers used for those objects and for a specific purpose.  - an IP address - Fraud Analyst non-invasively uncovers more than a dozen data elements including location, anonymous proxies A server that functions as a relay between the user and a destination Web site. It hides the IP address of the user's machine from the Web site and may provide encryption on the user side. , domain name and other identifiable attributes. It then analyzes this data - in real time - against customer-supplied information to detect potential online fraud. When an inconsistency is found, the transaction is flagged and the reason displayed.

"Identity fraud is not a new concept for financial institutions, however online fraud poses a new set of challenges in the process of fraud management," said David Helsper, Digital Envoy's vice president of engineering. "Our new Fraud Analyst product provides an intuitive, customizable, rules-based platform that simplifies online fraud analysis and allows for quick decision making about suspect transactions."

Benefits of Fraud Analyst include:

--Significant reduction in losses associated with identity fraud

--Increased revenue from driving customers to a safer online channel

--Improved productivity from streamlining the investigative process

--Automatic creation of an online audit trail

--Strengthened customer confidence while maintaining user privacy

Though commonly used for applications such as online ad geo-targeting, online analytics and search optimization Search optimization may refer to:
  • Search algorithm
  • Search engine
  • Search engine optimization
, Digital Envoy's IP Intelligence has emerged as a powerful tool in the fight against online fraud because of its ability to uncover information about online users without invading their privacy.

"As the company has grown, many of our customers have found IP Intelligence to be an indispensable tool for fighting online thieves," said Calpin. "Now we are taking our customers' feedback and leveraging our leadership in the IP Intelligence space to build products that meet the specific business needs of the industries we serve, which is how Fraud Analyst evolved."

IP Inspector Fraud Analyst is available now. For more information, please visit www.digitalenvoy.net.

About Digital Envoy

Digital Envoy's NetAcuity is the leading IP Intelligence solution, and is used across a number of industry verticals by some of the world's largest networks, Web sites and enterprises including Google, Time Warner, Microsoft, NetBank, DoubleClick, Cable & Wireless, Ask Jeeves Noun 1. Ask Jeeves - a widely used search engine accepting plain English questions or phrases or terms
trademark - a formally registered symbol identifying the manufacturer or distributor of a product
, Verisign, Walt Disney Internet Group The Walt Disney Internet Group (WDIG) oversees several websites owned by The Walt Disney Company and its subsidiaries. [1] The division's Disney Online unit operates disney. , InfoSpace, Symantec, Network Associates, Digital River, CNN.com and many others. The company's patent-pending technology provides new intelligence about an IP address such as location, connection speed and domain name, enabling a deeper understanding of the online universe. For more information on IP Intelligence and its various applications, visit www.digitalenvoy.net.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 21, 2004
Words:580
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