Digital Endeavors Among the Most "Internet-Smart" Public Relations Firms in United States; Digital Endeavors Receives Coveted "Hot 100" Honor.PORTLAND, Maine--(BUSINESS WIRE)--Nov. 19, 1998--Digital Endeavors, Inc. (DEI) announced today that ChannelSeven.com had named it one of the "Hot 100 PR Firms" in the US, an award it bestows upon firms judged to be the most "internet-smart" in the industry. Public Relations firms were selected based on editorial review of their web site, information provided by clients and the firm, Internet expertise, rate of growth, and other factors. Other firms chosen include such PR leaders as Cone Communications, Niehaus Ryan Group, The Horn Group, Text 100, and W3PR. ChannelSeven.com is an independent network of microsites for advertising and marketing executives and their Business Alliance includes such sponsors as Intel (Nasdaq:INTC INTC Intel (NASDAQ symbol) INTC Intercept INTC Interrupt Controller ), Doubleclick (Nasdaq:DCLK DCLK Doubleclick Inc. (stock abbreviation, AMEX) DCLK Deputy Clerk DCLK Digital Clock DCLK Double Click ), @Home Network (Nasdaq:ATHM ATHM Excite@Home (NASDAQ symbol) ATHM Alternative Therapies in Health and Medicine ATHM American Textile History Museum (Lowell, MA) ), Netscape (Nasdaq:NSCP NSCP National Schistosomiasis Control Program NSCP National Space Communications Program NSCP Native (Mode) Service Control Point (Tandem) ), and Microsoft (Nasdaq:MSFT MSFT Microsoft (stock symbol) MSFT Movimento Sociale Fiamma Tricolore (Italy) MSFT Multi-Stage Fitness Test MSFT Master of Science in Family Therapy MSFT Macalester Students for Fair Trade ). "We are thrilled to receive this honor," said Digital Endeavors President Anthony Citrano, "and we are excited that ChannelSeven realizes that the Internet is an essential medium for a public relations firm to understand.Additionally, it's wonderful to be in the company of such terrific PR firms." Strategic PR Leadership Digital Endeavors' strategic public relations Strategic Public Relations (PR) involves creative planning, media research and strategic approach in designing a PR campaign. Unlike the present, PR programs used to be very media relations-centric and based on personal relationships with journalists and columnists. counsel has resulted in client appearances in such publications as The Wall Street Journal, Wired Magazine, Red Herring, Fast Company, Smart Money, CIO CIO: see American Federation of Labor and Congress of Industrial Organizations. (Chief Information Officer) The executive officer in charge of information processing in an organization. , Home Office Computing, Computerworld, and Information Week; online media such as Money Magazine Online, ZDNet, Wired Online, and dozens of regional stories. DEI has also garnered national television coverage for clients. Additionally, DEI's event support team handled the media relations for the recent Camden Technology Conference, underwritten by IDG, Cisco (Nasdaq:CSCO CSCO Cisco Systems Incorporated (stock symbol) CSCO Chief Supply Chain Officer ), and Microsoft (Nasdaq:MSFT). About Digital Endeavors, Inc. Digital Endeavors, Inc. is a privately held public relations firm specializing in high technology companies, specifically those involved in interactive media and internet technologies. The firm was founded in 1997 by web publishing pioneer Anthony Citrano, formerly of Alexander Communications, the Maine Governor's Office, and 3D Millennium. Digital Endeavors' current clients include Main InternetWorks, Global Systems Engineering Group, Virtual Relocation.com, Camden Technology Conference, i-forge Design Factory, Cybertown, and Reality Times. For more information on Digital Endeavors, visit http://www.greatpr.com. Digital Endeavors, Inc. is headquartered in Portland, Maine. |
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