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Digimarc technology extends copyright protection capability of Aliroo's new ScarLet software.


PORTLAND, Ore.--(BUSINESS WIRE)--May 22, 1997--Digimarc(TM) Corporation, the leader in digital watermarking Digital watermarking is a technique which allows an individual to add hidden copyright notices or other verification messages to digital audio, video, or image signals and documents. , and Aliroo Ltd., an Israel-based software company specializing in digital document security, today announced that Digimarc's digital watermarking technology will be incorporated into ScarLet(TM), Aliroo's new copyright protection and commerce tool for digital images.

"Digimarc watermarking is necessary to extend image copyright protection past the point of sale," said Itzhak Pomerantz, Chairman and CTO (Chief Technical Officer) The executive responsible for the technical direction of an organization. See CIO and salary survey.  of Aliroo. "We chose Digimarc as a partner because of the excellent distortion-immunity of their process, and because we see their copyright communication system accepted as the market standard. By linking Digimarc's copyright system with ScarLet, we are able to offer a complete image commerce solution to our customers."

Digimarc's watermarking technology imperceptibly im·per·cep·ti·ble  
adj.
1. Impossible or difficult to perceive by the mind or senses: an imperceptible drop in temperature.

2.
 embeds information throughout an image, carrying copyright and ownership information linked to complete contact details for the image distributor or creator. The watermark watermark: see paper.


See digital watermark.
 is robust, surviving typical image edits and file format conversions, and remaining with the image regardless of whether it is distributed digitally or printed through traditional printing presses.

ScarLet is a system for customer-friendly and publisher-secure retailing of digital images, using Digimarc's watermarking for marking the indisputed leader in information embedding 1. (mathematics) embedding - One instance of some mathematical object contained with in another instance, e.g. a group which is a subgroup.
2. (theory) embedding - (domain theory) A complete partial order F in [X -> Y] is an embedding if
 within digital and analog content, enabling image identification, copyright protection and facilitating electronic commerce. Digimarc's family of products include PictureMarc(TM) digital watermarking software; MarcCentre online locator service; MarcSpider, the first service that searches the Web for digitally watermarked images; and BatchMarc Pro(TM) batch watermarking software. For more information about Digimarc and its products, contact Digimarc at 1-800-DIGIMARC (344-4627) or from outside the U.S. at +1-503-223-0118, info@digimarc.com or visit the Digimarc Web site at www.digimarc.com

About Aliroo Ltd.

Aliroo is a system house that specializes in digital document security. The company develops, produces and markets products for privacy, security and copyright protection in documents, covering E-mail, Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 file transfer, groupware Software that supports multiple users working on related tasks in local and remote networks. Also called "collaborative software," groupware is an evolving concept that is more than just multiuser software which allows access to the same data. , faxes and archiving. For information about Aliroo and its products, contact Aliroo in Israel at +972-9-7677732 or Aliroo America Inc. at +1-714-488-0253, or sales@aliroo.com, or visit the Aliroo web site at www.aliroo.com . For more information about ScarLet please visit http://www.aliroo.com/html/scarlet.html . -0-

NOTE TO EDITORS: Digimarc, MarcSpider, PictureMarc and MarcCentre are trademarks of Digimarc Corporation. ScarLet is a trademark of Aliroo. All other company and product names mentioned herein are the property of their respective owners.

CONTACT: Digimarc Corporation

J. Scott Carr CARR Carrier
CARR Customer Acceptance Readiness Review
CARR Carrollton Railroad
CARR Corrective Action Request and Report
CARR City Area Rural Rides (Texas)
CARR Configuration Audit Readiness Review
CARR Customer Acceptance Requirements Review
, 800/344-4627

jsc@digimarc.com

or

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Peter Benedict or Jennifer Chu Jennifer Chu (born July 4, 1988) is a Korean American beauty pageant queen. She was crowned Miss Asia USA in 2005, and crowned her successor, Jennifer Pham, the following year.[1] She resides in both Calabasas, California and Santa Barbara, California. , 408/280-6000

jchu@ca.tsipr.com
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Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 22, 1997
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