Digeo(TM) Names Allison Cornia Vice President of Marketing and Communications; Former Real Networks and Microsoft Executive Brings Proven Consumer Marketing Track Record and Customer Relationship Management Expertise.

KIRKLAND, Wash. -- Digeo, Inc. today announced Allison Cornia has been named Vice President of Marketing and Communications, effective immediately. Cornia will be responsible for all facets of marketing and corporate communications, with particular emphasis on heightening brand awareness, driving customer acquisition and retention strategies, and deepening the company's focus on the consumer experience as a competitive differentiator. Cornia will report directly to Mike Fidler, CEO.

"Given the ambitious nature of our business goals, we needed a marketing executive with substantial experience and proven results across the entire customer lifecycle -- from market research and CRM strategy to integrated marketing programs that drive measurable results," said Fidler. "Allison is superbly qualified to fulfill the role. She is a strong consumer advocate as well as a results-focused marketing strategist. Her deep consumer technology background will be a great asset to Digeo as we broaden the reach and appeal of the Moxi(TM) experience."

Cornia came to Digeo from Real Networks, where she was responsible for consumer marketing in the music division. In that role, she directed all facets of marketing, from driving market research to creating the go-to-market strategy and conducting a major branding campaign.

Prior to Real Networks, Cornia spent several years at Microsoft in senior marketing positions in the Xbox and MSN organizations. For Xbox, she developed the global customer relationship management (CRM) strategy and led a team in managing customer acquisition and retention programs for Xbox Live, including customer communications, consumer promotions and events, database marketing and online strategy. For MSN, she created the CRM strategy for all MSN services, including Hotmail, Instant Messenger, MSN Music and Outlook Live. Her group achieved a 40 percent cost reduction while increasing international marketing efforts.

"The biggest contribution a marketer can make to an organization is to help grow the business by identifying the unique wants and needs of a particular market and then crafting a message that resonates with consumers. This is especially important for a young company poised to move in new directions," said Cornia. "I'm thrilled to be working with a great team at a company that prides itself on delivering the best possible experience. My goal is to help broaden the market opportunity and generate demand for the Moxi experience across multiple market segments."

Prior to Microsoft, Cornia served as vice president of analytical services with a full-service direct/database marketing agency and director of market research for a division of a large company in the construction industry. She is a frequent speaker and has authored several articles for marketing trade magazines.

Cornia is a graduate of Smith College in Northampton, Mass. and attended graduate programs at Arizona State and Georgia State Universities.

About Digeo, Inc.

Digeo serves network operators by providing media center platforms that deliver superior economic performance and higher consumer satisfaction over an extended useful lifespan. Combining industry-leading innovations in user-interface design, multi-room architecture, and media center chipsets, Digeo is uniquely positioned to deliver the best consumer experience in high-definition media centers for the connected home. The company's flagship product -- the two-time Emmy(R) Award-winning Moxi Media Center -- serves as a hub for whole-home distribution of digital entertainment and has been deployed in more than 330,000 homes by seven cable operators nationwide. Backed primarily by Paul Allen's Vulcan, Inc., Digeo has offices in Kirkland, Wash.; Palo Alto, Calif. and Longmont, Colo. For more information, please visit www.digeo.com.

Digeo(TM) and Moxi(TM) are the trademarks of Digeo, Inc.

Use of the trademarks and service marks of the National Television Academy ("NTA"), including the mark EMMY(R), requires the prior express written permission of National Television Academy.

All other marks are the property of their respective owners.