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Dicom Engages Karo Design Company as Its Advertising Firm.


LAS VEGAS--(BUSINESS WIRE)--Dec. 16, 1999--

Dicom Imaging Systems, Inc. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:DCIM DCIM Digital Camera Images
DCIM Duke Center for Integrative Medicine (Durham, NC)
DCIM Discrete Complex Image Method
DCIM Display Control Interface Module
DCIM Digital Camera Image Management
DCIM Digital Camera Images Managing
) announced today that it has engaged Karo KARO Kane Amateur Radio Operators (Kane, PA)  Design Company of Vancouver, B.C. as its advertising firm. In addition to Dicom, Karo Design Company has an impressive client base, which includes, among others, Canadian Airlines Corporation (TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
:CA), CTV CTV Canadian Television (Network Limited)  Television (TSE:TV), Nortel (NYSE/TSE:NT), Matsushita Electric Words, Ltd. (NYSE NYSE

See: New York Stock Exchange
:MC), and the United Way.

Along with promoting Dicom's software products, Karo will work to develop a corporate image for Dicom that reflects its philosophy of educating the dental market about the DICOM (Digital Imaging Communications in Medicine) standard. With this approach, Karo will appeal to dental equipment manufacturers and dealers, as well as dental professionals. To date, Karo has developed two advertising campaigns to run in leading dental journals and trade publications.

Dicom Imaging Systems, Inc. is a provider of DICOM (Digital Imaging Communications in Medicine) compliant imaging software to the dental industry. Dicom intends to set the standard of DICOM compliance in the dental arena by distributing a complimentary copy of its Dental Imaging SuiteTM to dental professionals, laboratories, educational facilities and dental equipment manufacturer and dealers, through direct mail and through partnering arrangements. Add-on software modules, service and support contracts, and select hardware devices will be marketed through subsequent telephone and e-commerce sales. For more information, visit Dicom's web site at www.dicom-image.com.

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and section 21E of the Exchange Act of 1934, as amended by Public Law 104-67 and is subject to safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 created by these sections. Actual results, performance or achievements could differ materially from those anticipated in such forward-looking statements, which involve numerous risks and uncertainties. Past performance is not necessarily indicative of future results.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 16, 1999
Words:304
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