Destination Florida forges new strategic partnerships to bolster online content; popular online travel magazine joins forces with the E.W. Scripps Co., GeoSystems/MapQuest, and Pineapple Press to solidify position as Florida's premier online travel supersite.ORLANDO, Fla.--(BUSINESS WIRE)--Aug. 19, 1996--Destination Florida (DF), the interactive travel magazine for Florida-bound travelers, has announced strategic partnerships with three leading information providers: The E.W. Scripps Co., a prominent media group; GeoSystems/MapQuest, interactive mapping experts; and Pineapple pineapple, common name for one member of and for the Bromeliaceae, a family of chiefly epiphytic herbs and small shrubs native to the American tropics and subtropics. Press, a book publisher specializing in Florida-related topics. Already one of the top three travel sites on America Online See AOL. (keyword: Florida) with more than 5 million visitors to date, Destination Florida was launched on the World Wide Web in January 1996 with content provided by a team of journalists and online experts from Knight-Ridder/Tribune Media companies. The URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. is http://www.goflorida.com. Details of the three partnerships The E.W. Scripps Co. and Destination Florida signed a one-year agreement to partner on content, marketing and sales in the six markets where Scripps has newspapers and television stations in Florida This is a list of broadcast television stations serving cities in the state of Florida: Full-power stations Area served City of license ch Callsign Network Notes Daytona Beach New Smyrna Beach 15 WCEU PBS . The newspaper markets are Naples, Vero Beach Vero Beach (vēr`o), city (1990 pop. 17,350), seat of Indian River co., E Fla., on Indian River (a lagoon and part of the Intracoastal Waterway); founded c.1888, inc. 1919. , Destin and Stuart; and the television markets are Tampa and West Palm Beach. Additionally, the media group has agreed to promote DF in its 16 newspapers and on its nine television stations. Destination Florida will share revenue on advertising sold for Destination Florida in Scripps' local markets and provide links to Scripps' Florida Websites. Scripps is on the the World Wide Web at http://www.scripps.com. Pineapple Press, a Sarasota, Fla.-based publisher of more than 100 books about Florida, signed a two-year licensing agreement with Destination Florida to publish portions of the books on the DF Website. DF also will sell Pineapple Press books on both its AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. and World Wide Web sites. GeoSystems/MapQuest and DF signed a two-year agreement to provide interactive mapping capabilities on Destination Florida using GeoSystems/MapQuest technology. It will allow users to obtain specific driving directions from any point in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. to anywhere in Florida. Advertisers also will be able to purchase custom maps that show its property in relation to major roads and landmarks and allow the user to zoom-in for a closer look. DF will be seeking a major sponsor of the driving directions feature. GeoSystems/MapQuest is on the World Wide Web at http://www.mapquest.com. Destination Florida's departments and regular features include Things to See and Do (arranged geographically as North, South, Central and The Keys); The Scene (a one-stop information resource page); Hot Deals (special offers and discounts available through DF); monthly contests; and What's Hot, (a guide to the new, the cool, the unexpected and sometimes, even the cheap). "These new features are excellent complements to the user-friendly information and news which Destination Florida provides to visitors and Florida residents alike. We will continue this kind of development of our service and maintain our leadership position," said DF General Manager Julie Anderson. Destination Florida is co-produced by Knight-Ridder Inc. and The Tribune tribune, in ancient Rome, one of various officers. The history of the office of tribune is closely associated with the struggle of the plebs against the patrician class to achieve a more equitable position in the state. From c.508 B.C. Co. which, between them, own seven Florida newspapers. DF General Manager Julie Anderson is based in Orlando at the offices of The Orlando Sentinel The Orlando Sentinel is the primary newspaper of the Orlando, Florida region. It was founded in 1876 and is currently in its 131st year of publication. The Sentinel is owned by Tribune Company and is overseen by the Chicago Tribune. . Executive Editor/Producer, Jan Wooldridge, is the former style editor and assistant travel editor of The Miami Herald; the other team members also are top professional journalists and interactive experts. For further information on Destination Florida, e-mail: info@goflorida.com. CONTACT: The Fontayne Group Jon Evans There is more than one person named Jon Evans:
fax, 310/452-7784 e-mail: FontayneHQ@aol.com |
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