Department consolidation.In a move to strengthen and enhance branding and corporate positioning efforts for the new CB Richard Ellis CB Richard Ellis Group, Inc. NYSE: CBG is a multinational real estate corporation currently based in Los Angeles, California, U.S.A.. On December 20, 2006, the corporation, also known as CBRE, completed acquisition of Trammell Crow Co. in a transaction valued at $2. , the company's marketing and corporate communications departments, which historically operated separately, have been united. Steven Iaco, senior managing director, will head the consolidated department from the company's Manhattan office at 200 Park Ave. "Steve's leadership and expertise were invaluable resources throughout the Insignia integration and proved that he has the skills necessary to lead the combined company's marketing and communications functions," said Cal Frese, chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of CBRE CBRE CB Richard Ellis (real-estate firm) CBRE Chemical, Biological, Radiological and Explosive CBRE Component-Based Reliability Estimation CBRE Coldwell Banker Richard Ellis (Boston, MA) . Working under Mr. Iaco's direction in the New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of tri-state region, Julie Barrett will oversee advertising, publications, graphics and internal communications; Andrew Judd will oversee presentations, proposals, business development materials and property marketing, and Melanie Keenan will oversee media relations. Also reporting directly to Mr. Iaco will be Jena Hollensteiner, based in Chicago, who oversees marketing and communications in the Eastern U.S., and Victor Dominguez, based in Torrance, CA, who oversees these functions in the Western U.S. "This consolidation will enable CBRE to provide a single, unified voice and brand to the marketplace--whether we are responding to an RFP (Request For Proposal) A document that invites a vendor to submit a bid for hardware, software and/or services. It may provide a general or very detailed specification of the system. 1. (business) RFP - Request for Proposal. 2. , advertising in the newspaper or on the Internet, marketing a property, or issuing a press release," said Mr. Iaco. |
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