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Denver International Airport Secures Highest Honors in ACI-NA's Marketing and Communications Contest.


WASHINGTON Washington, town, England
Washington, town (1991 pop. 48,856), Sunderland metropolitan district, NE England. Washington was designated one of the new towns in 1964 to alleviate overpopulation in the Tyneside-Wearside area.
 -- Airports Council International - North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  (ACI-NA) today announced the winners of its 2005 Excellence in Marketing and Communications Contest. Denver International Airport This article is about Denver International Airport. For other uses, see KDEN (disambiguation).

Denver International Airport (IATA: DEN, ICAO: KDEN, FAA LID: DEN), often called DIA
 received the Peggy Peggy may refer to:
  • Peggy (musical), a 1911 musical comedy by Stuart and Bovill
  • Peggy (given name), people with the given name Peggy
See also
  • Peggy-Ann, a 1926 musical comedy by Rodgers and Hart
 G. Hereford Hereford, town and district, England
Hereford (hĕr`əfərd), town (1991 pop. 48,277), Herefordshire, W central England. Hereford is a cattle-market town, from which the cattle breed takes its name.
 Overall Award for Excellence, widely recognized throughout the airport industry as the highest honor As a verb, to accept a bill of exchange, or to pay a note, check, or accepted bill, at maturity. To pay or to accept and pay, or, where a credit so engages, to purchase or discount a draft complying with the terms of the draft.  an airport can earn in the marketing and communications field. The official presentation to Denver Denver, city (1990 pop. 467,610), alt. 5,280 ft (1,609 m), state capital, coextensive with Denver co., N central Colo., on a plateau at the foot of the Front Range of the Rocky Mts., along the South Platte River where Cherry Creek meets it; inc. 1861.  will be held Wednesday, Sept. 21, during the Chairman's Honor Luncheon at the ACI-NA 14th Annual Conference & Exhibition in Toronto.

The Hereford award recognizes creativity in illustrating the airport's message, effectiveness in connecting with audiences, and the overall scope of the airport's effort in marketing and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most . The award's goal is to spotlight Spotlight can refer to at least three types of lighting:
  • a searchlight;
  • stage lighting used in theatre to focus an audience's attention on a performer or event, known as a Followspot;
 the commitment and dedication of the winning airport's accomplishments in marketing and communications.

"Denver used its tenth anniversary as an opportunity to 're-launch' the airport and reposition their brand in the community. Their efforts, focusing on the 'Den is Ten' theme across virtually all of Denver's communications programs Software that manages the transmission of data between computers, typically via modem and the serial port. Such programs were very popular for connecting to BBSs before the Internet took off. , provided the airport the ability to leverage the milestone anniversary for maximum media coverage and community interest," said Juliet Wright, ACI-NA's senior director of public affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information. . "Their entire campaign was sleek In the Dungeons and Dragons fantasy role-playing game, the Sleek is a Magical Beast. It resembles an Ermine. It seems to have no other desire aside from biting victims and running off. , clean and effective, and I can't think of a better way for Denver to celebrate its tenth anniversary," she continued.

In addition to winning the Hereford Award, Denver took first place in five categories: Newsletters: Black/White or Email; Special Events; Corporate Branding Corporate branding is the practice of using a company's name as a product brand name. It is an attempt to leverage corporate brand equity to create product brand recognition. It is a type of family branding or umbrella brand.  Campaigns; Creative Innovations - Technology; and Video and Film Productions. The airport received two second place awards representing excellence in Press Kits and Public Relations Campaigns; and also received a third place award for Radio Advertising.

Denver International Airport was one of 54 airports and airport authorities An airport authority is an independent entity charged with the operation and oversight of an airport (or group of airports). These authorities are often governed by a group of airport commissioners, who are appointed to lead the authority by a government official.  that submitted entries in the contest, which encompasses categories that recognize work in marketing and public relations and provides airports the opportunity to be honored hon·or  
n.
1. High respect, as that shown for special merit; esteem: the honor shown to a Nobel laureate.

2.
a. Good name; reputation.

b.
 for the quality of their work. Award categories cover a wide range of media including brochures, advertising, marketing and public relations campaigns, newsletters, special events, video and film productions, and websites.

"The competition among airports for this prestigious award is intense, and to win it is extremely exciting for all of us at Denver International Airport," said Vicki Braunagel, Denver's Co-Manager Co-manager

A second-tier Participant, ranked by size of participation.
 of Aviation. "Our 10th-anniversary celebration focused on recognizing the hard work and support of the community and our employees in getting Denver International Airport built and operating, and this award is a fitting tribute to that hard work and dedication."
Listing of Winners by Airport
HM (Honorable Mention)

Atlanta Hartsfield-Jackson International Airport
HM                  Press Kits

Baltimore/Washington International Airport (BWI)
1st Place           Marketing Campaigns
1st Place           Radio Advertising
3rd Place           Flight Guides

Broward County Aviation Department
Fort Lauderdale-Hollywood International Airport
3rd Place           Print Ads - B&W

Brownsville/South Padre Island International Airport
HM                  Print Ads - B&W

City of Chicago Department of Aviation
2nd Place           Aviation Education & Tour Programs
3rd Place           Brochures
3rd Place           Press Kits
3rd Place           Annual Reports

Columbus Regional Airport Authority
2nd Place           Radio Advertising
3rd Place           Websites

Denver International Airport
Winner              Peggy G. Hereford Award
1st Place           Newsletters-B&W or Email
1st Place           Special Events
1st Place           Corporate Branding Campaigns
1st Place           Creative Innovations - Technology
1st Place           Video and Film Productions
2nd Place           Press Kits
2nd Place           Public Relations Campaigns
3rd Place           Radio Advertising

El Paso International Airport
HM                  Press Kits

Hartfield Bradley International Airport
3rd Place           Creative Innovations - Promotional Items

Huntsville International Airport
3rd Place           Television Advertising

John Wayne Airport
1st Place           Annual Reports
2nd Place           Websites

Las Vegas McCarran International Airport
1st Place           Customer Service Initiatives
1st Place           Websites

Lexington-Fayette Urban County Airport Board
Blue Grass Airport
HM                  Marketing Campaigns

Los Angeles World Airports
2nd Place           Video and Film Productions
3rd Place           Newsletters - Color

Louis Armstrong New Orleans International Airport
HM                  Radio Advertising

Metropolitan Knoxville Airport Authority
McGhee Tyson Airport
2nd Place           Creative Innovations - Promotional Items

Aeroports de Montreal
Montreal-Pierre Elliott Trudeau International Airport
1st Place           Print Ads - Color
1st Place           Brochures
2nd Place           Newsletters-B&W or Email
2nd Place           Corporate Branding Campaigns
3rd Place           Creative Innovations - Technology

Nashville International Airport
1st Place           Flight Guides
2nd Place           Brochures
2nd Place           Newsletters-Internal

Norfolk International Airport
1st Place           Television Advertising
2nd Place           Newsletters - Color
3rd Place           Corporate Branding Campaigns
HM                  Radio Advertising

Philadelphia International Airport
2nd Place           Flight Guides

Phoenix Sky Harbor International Airport
1st Place           Press Kits
3rd Place           Special Events
3rd Place           Public Relations Campaigns

Port of Portland
Portland International Airport
1st Place           Newsletters - Color
3rd Place           Marketing Campaigns
HM                  Websites

Port Authority of New York and New Jersey
2nd Place           Customer Service Initiatives

Raleigh/Durham Airport Authority
2nd Place           Creative Innovations - Technology
HM                  Websites

Reno/Tahoe International Airport
2nd Place           Annual Reports

Salt Lake City Department of Airports
Salt Lake City International Airport
1st Place           Print Ads - B&W
2nd Place           Print Ads - Color

San Diego County Regional Airport Authority
1st Place           Public Relations Campaigns
3rd Place           Aviation Education & Tour Programs

San Francisco International Airport
2nd Place           Print Ads - B&W
3rd Place           Newsletters-Internal

Port of Seattle
Seattle-Tacoma International Airport
1st Place           Newsletters-Internal
2nd Place           Special Events

Southwest Florida International Airport (Fort Myers)
1st Place           Creative Innovations - Promotional Items

Stewart International Airport
HM                  Flight Guides

Tallahassee Regional Airport
1st Place           Aviation Education & Tour Programs

Tri-Cities Regional Airport
2nd Place           Television Advertising

Vancouver International Airport Authority
2nd Place           Marketing Campaigns

Winnipeg International Airport
3rd Place           Customer Service Initiatives


Airports Council International - North America represents local, regional and state governing bodies Noun 1. governing body - the persons (or committees or departments etc.) who make up a body for the purpose of administering something; "he claims that the present administration is corrupt"; "the governance of an association is responsible to its members"; "he  that own and operate commercial airports in the United States List of airports in the United States, grouped by state or territory and sorted by city.

Due to the large number of airports in the United States, this page only lists public use airports providing scheduled passenger services with over 10,000 passenger boardings per year
 and Canada. ACI-NA member airports enplane en·plane   also em·plane
intr.v. en·planed, en·plan·ing, en·planes
To board an airplane.

Verb 1. enplane - board a plane
emplane
 more than 98 percent of the domestic and virtually all the international airline passenger and cargo traffic in North America. Over 300 aviation-related businesses are also members of the association, which is the largest of the six worldwide regions of Airports Council International.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 4, 2005
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