Dendrite announces further business expansions.MORRISTOWN, N.J.--(BUSINESS WIRE)--Oct. 25, 1996--Dendrite International Inc. (NASDAQ/NMS: DRTE DRTE Defence Research Telecommunications Establishment ), the largest worldwide supplier of customer management solutions for complex selling environments, today announced the further expansion of key business relationships and new accounts. New Business Major new business in Europe has been announced. Schering Plough Italy commenced work with Dendrite dendrite: see nervous system; synapse. to implement the Series 6 product for their pharmaceutical sales force. Bayer Italy has announced it will upgrade from the Dendrite DOS product to the new Series 6 Windows product for Italy. This is part of a major series of Windows installations for Dendrite in Italy this year. In the United Kingdom, Leo Leo, in astronomy Leo [Lat.,=the lion], northern constellation lying S of Ursa Major and on the ecliptic (apparent path of the sun through the heavens) between Cancer and Virgo; it is one of the constellations of the zodiac. Laboratories, after an extensive search, has decided to replace their Walsh management system with the Dendrite management system and services. Pfizer U.K. announced they are upgrading their sales team from DOS to Series 6 Windows as part of their planned sales strategy changes to address changes in the U.K. market. Expanding their commitment further, Hoechst Marion Roussel New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. has also announced it will roll out the Dendrite product to its New Zealand sales team, expanding further on the extensive contract HMR HMR Hazardous Materials Regulations HMR Human Resources HMR Home Meal Replacement HMR Hamrun (postal locality, Malta) HMR Hôpital Maisonneuve-Rosemont (Montréal, Canada) has with Dendrite in Australia. The SRCI SRCI Stentor Resource Centre Inc. SRCI Status, Request Command Inhibited product division in Europe also announced significant new business for their NOMADS NOMADS NOAA (National Oceanic and Atmospheric Administration) Operational Model Archive and Distribution System NOMADS North Sea Model Advection Dispersion Study (ocean science project) product. Kritter Champagne, Vania (paper products), Varta Batteries, URGO (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). Fornier) and Segafredo Coffee have all committed to this new product. Commenting on the new business releases, John Bailye, president and chief executive officer of Dendrite, said, "This continues to be a rewarding quarter for Dendrite with a significant blend of new accounts, expansion of existing business and implementation of upgrades." About Dendrite Dendrite International provides comprehensive enterprise-wide customer management solutions used to manage, coordinate and control the activities of large sales organizations in complex selling environments. The company offers modular software products that are designed to facilitate enterprise-wide communications between all levels of the sales and marketing organization, as well as other functional areas. Most importantly, Dendrite's products convert massive amounts of data into actionable rather than passive information. Historically, Dendrite has focused primarily on the healthcare sector and has become the largest supplier of customer management systems to the global pharmaceutical industry. Since sales and marketing is one of the highest costs of doing business, pharmaceutical companies are implementing Dendrite's mission-critical solutions in order to better manage their resources in an increasingly competitive environment. In 1995, the company supported over 23 million sales calls that resulted in over $24 billion in pharmaceutical sales worldwide. In keeping with its objective of migrating the Dendrite business model to other industries with complex selling environments, the company has formed a Consumer Business Division to serve the Over-the-Counter Drug over-the-counter drug A therapeutic agent that does not require a prescription, which the FDA feels can be safely self-prescribed by non-physicians. Cf Prescription drug, Under-the-counter. , Cosmetics and Consumer Packaged Goods industries worldwide. Headquartered in Morristown, Dendrite employs over 640 people in 11 offices around the world. CONTACT: Dendrite, Morristown John Bailye, 201/425-2111 or Charles Warczakowski, 201/425-2115 |
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