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Dendrite's CRM Center of Excellence Passes Three-Year ISO 9001:2000 Recertification Audit; Recertification Reflects Continued Commitment to Maintaining the Highest Quality Management Standards.


BEDMINSTER, N.J. -- Dendrite dendrite: see nervous system; synapse.  International, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: DRTE DRTE Defence Research Telecommunications Establishment ) a leading provider of sales, marketing, clinical and compliance solutions for the pharmaceutical and life sciences industry, today announced that its CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  Center of Excellence, located in Norcross, Georgia Norcross is a city in Gwinnett County, Georgia, United States. The city had a population of 8,410 in 2000. Census Estimates for 2005 show a population of 9,887. History
Norcross was founded in 1866 by John Thrasher.
, received its three-year ISO (1) See ISO speed.

(2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI.
 9001:2000 recertification recertification Recredentialing Graduate education A process in which a professional is periodically re-evaluated–eg, every 10 yrs by an accrediting body to assure continued provision of safe, high-quality health care  audit. The recertification was conducted by TUV (Technischer Überwachungs-Verein) Literally "Technical Watch-Over Association." A German certifying body involved with product safety for the European community.  America Inc.'s Management Service Division, an accredited accredited

recognition by an appropriate authority that the performance of a particular institution has satisfied a prestated set of criteria.


accredited herds
cattle herds which have achieved a low level of reactors to, e.g.
 management systems registrar in the U.S., Europe and Asia. TUV confirmed that the CRM Center of Excellence's Quality Management System meets the internationally recognized standards of quality in its management and service procedures. ISO 9001:2000 requires careful documentation of all quality management procedures and evidence of a consistent Quality methodology in conformance with the international standard. The facility has been continuously ISO-certified since 1998.

During the four-day audit, Dendrite's CRM Center of Excellence, which has been ISO 9001 certified since 2003 and previously ISO 9002 certified since 1998, was found to have zero non-conformance issues. TUV analyzed Dendrite's quality process model and its methods for demonstrating continual improvement Continual Improvement (also called incremental improvement or staircase improvement) is a process or productivity improvement tool intended to have a stable and consistent growth and improvement of all the segments of a process or processes.  and customer satisfaction. In addition, it evaluated the accuracy of the metrics used to determine how effectively internal processes are working with a focus on improving results. "Continuous certification since 1998 bears testimonial to our commitment to not just improving our quality processes, but also to the end result of being able to offer our customers better products and services," said Ivonne Mastin, Quality Manager at the CRM Center of Excellence.

"Dendrite applauds the CRM Center of Excellence's ability to continuously achieve compliance with one of the most highly regarded Quality Management standards in the world," said Bev Bertenshaw, Chief Quality Officer at Dendrite. "We remain convinced that effective Quality Management creates additional value for our employees and customers."

Dendrite's CRM Center of Excellence continues to conduct two internal, as well as one external yearly audit. The facility houses over 200 employees and serves more than 12,500 sales representatives of different pharmaceutical companies, providing its customers with an array of sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists.  and customer relationship management solutions, including help desk support and hardware and account management services.

About Dendrite

Founded in 1986, Dendrite International (NASDAQ: DRTE) provides diversified sales, marketing, clinical and compliance solutions to the global life sciences and pharmaceutical industry. With clients in more than 50 countries, including the world's top 20 pharmaceutical companies, Dendrite strives to be the first source for expert promotional and sales effectiveness solutions. For more information, please visit www.dendrite.com.

About ISO 9001

The International Organization for Standardization International Organization for Standardization (ISO)

Organization for determining standards in most technical and nontechnical fields. Founded in Geneva in 1947, its membership includes more than 100 countries.
 (ISO), a federation of national standards bodies Following are some of the standards bodies defined in this database. For Windows users of CDE, look up Lessons/Review/Associations. For Web users of CDE's online HTML version, review the Lessons list at the bottom of the definition.

Organization Covers ANSI U.S.
 from some 130 countries based in Geneva Geneva, canton and city, Switzerland
Geneva (jənē`və), Fr. Genève, canton (1990 pop. 373,019), 109 sq mi (282 sq km), SW Switzerland, surrounding the southwest tip of the Lake of Geneva.
, Switzerland, developed the ISO 9000 series of standards to develop guidelines for effective management systems, which in turn can serve as a framework for continuous improvement. The ISO 9000 family represents a consensus on good management practices, which is an accepted business standard in more than 90 countries. ISO 9001:2000 specifies audits by third-party registrars for initial registration and continued compliance.

About TUV America Inc.'s Management Service Division

TUV Management Service, a division of TUV America Inc., a subsidiary of TUV SUD SUD 1. Substance use disorder 2. Sudden unexpected or unexplained death. See Sudden unexplained nocturnal death.  Group, is a leading provider of management systems certifications services to manufacturing and services organizations in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  and around the world. For more information, please visit www.TUVAmerica.com.

Founded in 1986, Dendrite International (NASDAQ: DRTE) provides diversified sales, marketing, clinical and compliance solutions to the global life sciences and pharmaceutical industry. With clients in more than 50 countries, including the world's top 20 pharmaceutical companies, Dendrite strives to be the first source for expert promotional and sales effectiveness solutions. For more information, please visit www.dendrite.com.

Note: Dendrite is a registered trademark of Dendrite International, Inc.

This document may contain forward-looking statements that may be identified by such forward-looking terminology as "expect," "believe," "anticipate," "will," "intend," "plan," "target," "outlook," "guidance," and similar statements or variations. Such forward-looking statements are based on our current expectations, estimates, assumptions and projections and involve significant risks and uncertainties, including risks which may result from our dependence on the pharmaceutical industry; fluctuations in quarterly revenues due to lengthy sales and implementation cycles for certain of our solutions; our fixed expenses in relation to fluctuating revenues and variations in customers' budget cycles; dependence on certain major customers; changes in demand for our products and services attributable to any weakness experienced in the economy or mergers, acquisitions and consolidations in the pharmaceutical industry; successful and timely development and introduction of new products and versions; rapid technological changes; increased competition; international operations; integrating the entities we acquire; our ability to effectively manage our growth; the protection of our proprietary technology; our ability to compete in the Internet-related products and services market; the continued demand for Internet-related products and services; the ability of our third party vendors to respond to technological change; our ability to maintain our relationships with third-party vendors; less favorable than anticipated results from strategic relationships; dependence of data solutions on strategic relationships; events which may affect the U.S. and world economies; and catastrophic events which could negatively affect our information technology infrastructure. Other important factors that should be reviewed and carefully considered are included in the company's 10-K, 10-Qs, and other reports filed with the SEC. Actual results may differ materially. The company assumes no obligation for updating any such forward-looking statements to reflect actual results, changes in assumptions or other changes affecting such forward-looking statements.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 20, 2005
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