Demandware Partners with Bazaarvoice to Provide Social Merchandising Capabilities to Leading Retailers.Retailers Can Now Leverage Consumer-Generated Content for More Effective Product Merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. and Higher Conversion Rates WOBURN, Mass. -- Demandware, developer of the leading On-Demand eCommerce Platform, today announced a partnership with Bazaarvoice to give merchants the ability to incorporate consumer-generated content for more effective merchandising and improved conversion rates. With Bazaarvoice, Demandware customers will be able to leverage powerful product ratings and review functionality and their recently launched Ask & Answer[TM] service to build merchandising driven eCommerce sites. "Social merchandising is the wave of the future," said Stephan Schambach, founder and chairman of Demandware. "Bazaarvoice will enable us to help our customers convert browsers to buyers by incorporating powerful consumer input into the merchandising process." "According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a recent Jupiter Research study, seventy-seven percent of online shoppers employ user-generated reviews and ratings when making purchase decisions," said Bazaarvoice founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Brett Hurt. "By coupling our leading social commerce capabilities with Demandware's exceptional merchandising capabilities, retailers can count on much higher conversion rates and an improved customer experience." Bazaarvoice Ratings & Reviews[TM] Now Demandware customers can leverage Bazaarvoice's managed solution for enabling, encouraging, and monitoring online consumer ratings and reviews. Bazaarvoice's Ratings & Reviews technology empowers customers to share product opinions on a web site, providing valuable input other shoppers need to make more informed and confident shopping decisions. Offered as a service, Bazaarvoice hosts the technology and content that is integrated into product pages - resulting in lower implementation and management costs and increased ability to leverage ratings and reviews best-practices. Bazaarvoice Ask & Answer[TM] The hosted and fully managed Ask & Answer service integrates with the Demandware eCommerce platform to allow customers to share product information with other customers online. Ask & Answer taps the power of online communities to address the unanswered questions that can stop a purchase and send a visitor to a competing site. The new service is built on the industry-leading Bazaarvoice platform and is the first to encourage shoppers to post and respond to specific questions about products and services directly alongside standard product information for more effective merchandising. In addition to providing a compelling customer experience with Bazaarvoice, Demandware provides a full range of best-in-class eCommerce capabilities to online merchants for driving online revenue. Delivering a rich platform through a service-based model, Demandware uniquely provides its customers with: * Leading Merchandising to deliver a better shopping experience, increased sales, and improved customer loyalty * Total Control for merchandisers, marketers, and web developers over the web site, resulting in quicker time-to-market * Constant Innovation automatically delivers timely, feature rich upgrades to your site without extra cost, allowing you to stay ahead of the competition * Low Risk with a reliable, on-demand platform that scales to meet seasonal peaks in traffic Demandware (Booth #315) will be exhibiting at the upcoming Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the Retailer Conference and Exhibition (www.internetretailer.com/ir2007) to be held June 4 - 8, 2007 in San Jose, California San Jose (IPA: /ˌsænhoʊˈzeɪ/) is the third-largest city in California, and the tenth-largest in the United States. It is the county seat of Santa Clara County. . To request a meeting at the show, please contact info@demandware.com. About Demandware, Inc. Demandware drives the success of high-growth brands with its breakthrough On-Demand eCommerce Platform that empowers merchandising and marketing talent with total control over the shopping experience and continuous competitive differentiation. Leading brands such as Bare Escentuals, Playmobil, and Playboy Playboy monthly magazine renowned for nude photographs. [Am. Pop. Cult.: Misc.] See : Eroticism leverage Demandware's best-in-class eCommerce functionality and automatic upgrades to help achieve higher conversion rates, increase average order size, and improve customer retention. Demandware is the only on-demand ecommerce solution that enables the rapid rollout of new sites, provides ubiquitous Found in large quantities everywhere. This English word means "all over the place." access to business and technical users, and is backed by a patented grid computing grid computing, the concurrent application of the processing and data storage resources of many computers in a network to a single problem. It also can be used for load balancing as well as high availability by employing multiple computers—typically personal architecture that delivers capacity as needed as needed prn. See prn order. for performance and reliability that exceeds industry standards. For more information about Demandware, visit www.demandware.com, call 888 553 9216 or email info@demandware.com. About Bazaarvoice Bazaarvoice offers outsourced technology, services, analytics, and expertise to help companies enhance the online shopping experience with social commerce applications that drive sales. Bazaarvoice Ratings & Reviews and Ask & Answer deliver immediate success by minimizing implementation risk and maximizing the strategic impact of user-generated review content through complete customization, deep integration, community management, advanced analytics, search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden , and syndication See syndication format. across the Web and to offline channels. Bazaarvoice was named a Red Herring Red Herring A preliminary registration statement that must be filed with the SEC describing a new issue of stock (IPO) and the prospects of the issuing company. Notes: Top 100 company in 2006 and received the 2006 ClickZ Marketing Innovation of the Year award. Bazaarvoice currently serves over 90 eCommerce leaders including Bass Pro Shops Bass Pro Shops is a privately held sporting goods and outdoor goods store headquartered in Springfield, Missouri. The original Outdoor World store, referred to as the "Grand Daddy" is located at the corner of Sunshine and Campbell in Springfield. , Dell, Macy's, Overstock.com, PETCO, QVC QVC Quality Value Convenience QVC Question Valid Command , Sears, and ZipRealty. The company has headquarters in Austin, TX and offices in London, UK. For more information, please visit the company's Web site at www.bazaarvoice.com or email info@bazaarvoice.com. |
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