Dell Joins Outstanding Keynote Line-Up at the 2007 International CES; Michael Dell Slated for Day Two Keynote Addresses at The Venetian.

ARLINGTON, Va. -- The Consumer Electronics Association (CEA(R)) announced today that Michael Dell, the top executive from Dell Inc., will deliver a keynote address at the 2007 International Consumer Electronics Show (CES(R)), joining an impressive keynote line-up for the 2007 show. The 2007 International CES, the world's largest consumer technology tradeshow, will be held in Las Vegas, January 8-11, 2007, and will celebrate the show's 40th anniversary.

Michael Dell, founder and chairman of Dell, will kick off day two with his company's first CES keynote address on Tuesday, January 9, at 9 a.m. All keynotes for the 2007 show will take place in the Venetian's Palazzo Ballroom.

"CES and our attendees are fortunate to have the brightest and most innovative minds in technology and content delivering keynote addresses at this year's show," said Gary Shapiro, president and CEO of CEA, producer of the International CES. "Michael Dell has made his mark by finding innovative ways to bring technology and content into the daily lives of consumers across the globe. CES attendees will benefit from his entrepreneurial vision and big-picture thinking."

Michael Dell is the chairman of Dell, the company he founded in 1984 with the revolutionary idea of building relationships directly with customers. This focus has positioned Dell to sell more systems globally than any other computer company. Under Dell's leadership, Dell remains the leading technology supplier and partner, selling a comprehensive portfolio of products directly to corporations and consumers worldwide. In 1992, Mr. Dell became the youngest CEO ever of a company to earn a ranking on the Fortune 500.

Michael Dell joins other confirmed CES keynoters, Microsoft's Bill Gates, Motorola's Ed Zander and Disney's Robert Iger, as part of the 2007 International CES keynote line-up.

The 2007 International CES will feature the hottest product debuts from 2,700 exhibitors, covering more than 30 product areas, including the latest in wireless, digital imaging, mobile electronics, home networking and audio. For more news on the 2007 International CES before, during and after the show, visit www.CESweb.org, the interactive source for CES information.

Note to Journalists:

General press and analyst registration is available at CESweb.org. Detailed press conference information will be available later this year. Journalists are encouraged to arrive in Las Vegas by Saturday, January 6 to take advantage of all the CES press events.

About CEA:

The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the consumer technology industry through technology policy, events, research, promotion and the fostering of business and strategic relationships. CEA represents more than 2,100 corporate members involved in the design, development, manufacturing, distribution and integration of audio, video, mobile electronics, wireless and landline communications, information technology, digital imaging, home networking, multimedia and accessory products, as well as related services that are sold through consumer channels. Combined, CEA's members account for more than $125 billion in annual sales. CEA's resources are available online at www.CE.org, the definitive source for information about the consumer electronics industry.

CEA also sponsors and manages the International CES - Defining Tomorrow's Technology. All profits from CES are reinvested into industry services, including technical training and education, industry promotion, engineering standards development, market research and legislative advocacy.

UPCOMING EVENTS

--  CEA Industry Forum
    October 16-18, 2006, San Francisco, CA

--  New York Press Preview
    November 8, 2006, New York, NY

--  CES Unveiled@NY
    November 8, 2006, New York, NY

--  CONNECTIONS(TM) Europe: Strategies for Digital Living Markets
    November 14-16, 2006, Berlin, Germany

--  EH Expo Fall
    November 15-17, 2006, Long Beach, CA

--  CES Unveiled: The Official Press Event of the International CES
    January 6, 2007, Las Vegas, NV

--  2007 International CES
    January 8-11, 2007, Las Vegas, NV