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Dell, Internet Keep Safe Coalition Taking a `Byte' out of Internet Crime.


WASHINGTON -- Dell (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:DELL)

Dell Expands its PC Security Campaign to Help Teach Internet Safety to Children, Parents and Educators

Dell today announced its participation in a national campaign for Internet safety created to help keep children safe online. Dell's association with the Internet Keep Safe Coalition is part of the company's continuing commitment to providing all customers with a safe and secure Internet experience.

The campaign features "Faux Paw the Techno techno

electronic dance music that first appeared in the U.S. in the 1980s and became globally popular in the 1990s. It originated with Detroit deejay-producers who, inspired by European electro-pop, underlaid dreamy synthesizer melodies with rapid electronic rhythms.
 Cat(SM)," a new cultural icon A cultural icon is an object or person which is distinctive to, or particularly representative of, a specific culture. An example is the bowler hat which could be considered an English cultural icon. Others include tea, The Beatles and association football.  that takes children through Internet adventures, teaching them the essential rules of Internet safety. The Faux Paw(SM) materials were created with input from McGruff the Crime Dog McGruff the Crime Dog is an anthropomorphic cartoon bloodhound created for the National Crime Prevention Council for use by American police in building crime awareness among children. He debuted in July 1980.[1] The character was created by Sherry Nemmers. (R) from the National Council on Crime Prevention, the FBI Internet Safety Taskforce, The National Center for Missing & Exploited Children, early childhood educators This article or section is in need of attention from an expert on the subject.
Please help recruit one or [ improve this article] yourself. See the talk page for details.
 and childhood psychologists.

The First Ladies and Gentlemen of 46 states, along with child safety and law enforcement officials and corporate sponsors, launched the coalition's iKeepSafe campaign today at the National Press Club here.

iKeepSafe is a state-supported educational program featuring "Faux Paw the Techno Cat" Internet instruction that uses children's books, public service announcements and Web materials to emphasize three simple easily remembered tips to help keep children safe online:
1) KEEP your personal information protected: never give anyone
           online your real name, address, phone number, the name of
           your school, or picture of yourself.

        2) DON'T MEET anyone in person you've met online.

        3) TELL a parent or trusted adult if you see or receive
           anything on the computer that makes you feel uncomfortable.


"As a trusted customer advocate, Dell's partnership in iKeepSafe further extends our commitment to ensuring that people of all ages understand how to have safe and secure interactions on the Internet," said Karen Bruett, director of Dell's Education and Community Initiatives. "Faux Paw and her three tips will be easy for children to remember and use if they feel threatened online. Dell is educating our customers about this program because we believe effective customer education and awareness is one of the most critical steps the industry can take to curtail cur·tail  
tr.v. cur·tailed, cur·tail·ing, cur·tails
To cut short or reduce. See Synonyms at shorten.



[Middle English curtailen, to restrict
 the spread of all online threats."

Marsali Hancock, president of the Internet Keep Safe Coalition, added, "This is an unprecedented coalition of people and organizations with a shared priority of protecting children from Internet predators. This growing threat to children is entirely preventable if we just teach children to protect themselves."

Other Dell Internet safety and security initiatives include the company's "Know the Net" education program, its Consumer Essentials program with the National Consumers League and its computer Security campaign. Dell last year launched a Consumer Spyware Software that sends information about your Web surfing habits to its Web site. Often quickly installed in your computer in combination with a free download you selected from the Web, spyware transmits information in the background as you move around the Web.  Initiative with the Internet Education Foundation as part of a broader security initiative. Dell knows that a safe, satisfying experience is basic to consumer acceptance and expanded use of the Internet. For more information on Dell's security initiatives, go to www.dell4me.com/security.

About iKeepSafe.org

The Internet Keep Safe Coalition is a partnership of First Ladies or governors, government agencies, non-profit organizations A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes. , and corporate sponsors determined to protect children from the growing threat of Internet predators. Members include the National Center for Missing & Exploited children, the FBI Internet Crimes Internet crime is crime committed on the Internet, using the Internet and by means of the Internet.

Computer crime is a general term that embraces such crimes as phishing, credit card frauds, bank robbery, illegal downloading, industrial espionage, child pornography,
 Taskforce, the American Medical Association American Medical Association (AMA), professional physicians' organization (founded 1847). Its goals are to protect the interests of American physicians, advance public health, and support the growth of medical science. , the US Department of Justice, and the National Crime Prevention Council (McGruff the Crime Dog(R)), as well as corporate sponsors such as AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , Bearing Point, Dell Inc., Siebel Systems Siebel is a brand name of Oracle Corporation. Siebel Systems, Inc., founded by Thomas Siebel in 1993, was principally engaged in the design, development, marketing and support of CRM applications.  and Target.

The coalition offers a comprehensive package of educational resources for children, parents, and educators, including a new mascot MASCOT - Modular Approach to Software Construction Operation and Test: a method for software design aimed at real-time embedded systems from the Royal Signals and Research Establishment, UK.  / icon, "Faux Paw," an online safety agent for the Internet age. Faux Paw the Techno Cat(SM) Internet safety instruction features a picture book and animated video, Faux Paw the Techno Cat(SM): Adventures in the Internet, written by Jacalyn Leavitt. It tells the story of the governor's curious cat (Faux Paw) who gets into trouble when she agrees to meet a "friend" she's found in a chat room. The book and animated story are available for viewing online; hard copies may be ordered through the Web site, iKeepSafe.org. The Web site also offers a virtual playground of material promoting Internet safety. Parents and children can watch the Faux Paw animated story, read the book, play games, and learn Internet safety tips. The Web site also offers educational resources, including child-friendly safety quizzes, worksheets, and coloring book printouts. Visit www.iKeepSafe.org for additional information.

About Dell

Dell Inc. (NASDAQ:DELL) is a trusted and diversified diversified (di·verˑ·s  information-technology supplier and partner, and sells a comprehensive portfolio of products and services directly to customers worldwide. Dell, recognized by Fortune magazine as America's most admired company and No. 3 globally, designs, builds and delivers innovative, tailored systems that provide customers with exceptional value. Company revenue for the past year was $49.2 billion. For more information about Dell and its products and services, visit www.dell.com.

Dell is a trademark of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 28, 2005
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