Delivering Just-in-Time Sales Coaching and Customer-Centric Messaging to be Showcased in Kadient Webinar.Michael Bosworth Michael Bosworth is an actor based in Britain. In the summer of 2007 he will be playing the role of the newly arrived DS Phillip Burn in the long running ITV drama The Bill. of CustomerCentric Selling[R] and Jeff Ernst of Kadient to discuss how to align align (  līn),v to move the teeth into their proper positions to conform to the line of occlusion. sales messaging with the customer's buying cycle NASHUA Nashua (năsh`  ə), city (1990 pop. 79,662), seat of Hillsborough co., S N.H., on the Merrimack and Nashua rivers near the Mass. line; settled c.1655, inc. as a city 1853. , N.H. -- In today's multi-tasking multi-tasking n (COMPUT) → ejecución f de tareas múltiples; multitarea world, enterprise
sales people are just-in-time, opportunity-specific learners. The
traditional ways of creating and delivering sales messages, where
marketing develops materials from a 50,000 foot perspective and throws
them "over the wall" to sales, do not enable sales people to
have effective conversations with buyers. Instead, sales people need
just-in-time sales coaching and messaging specific to the opportunity
they're working right now.
CustomerCentric Selling[R] co-founder and co-author co·au·thor or co-au·thor n. A collaborating or joint author. tr.v. co·au·thored, co·au·thor·ing, co·au·thors To be a collaborating or joint author of: "He and a colleague . . . Michael Bosworth and Jeff Ernst, VP of Marketing at Kadient, will share their thoughts and ideas on defining and integrating just-in-time, opportunity-specific messaging into the sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. during the Kadient Sales Effectiveness webinar on February 6, 2008 from 1-2pm Eastern Time. Michael Bosworth and Jeff Ernst will highlight how to align the sales process with the customer's buying process, how to identify the buyer's needs at each stage, what the sales messaging needs of the seller at each stage are, and how technology can help deliver just-in-time sales coaching and customer-centric messaging to your sales people. Anyone interested in attending the webinar may register on the Kadient website, www.kadient.com. About Kadient Kadient helps companies arm their sales people with the content, messages, and strategies they need to win at every stage of the customer's buying cycle. Using Kadient's on-demand sales knowledge application, sales people stand out from the crowd, win more deals, and achieve quota quota In international trade, a government-imposed limit on the quantity of goods and services that may be exported or imported over a specified period of time. Quotas are more effective than tariffs in restricting trade, since they limit the availability of goods rather , while marketing teams deliver more value to sales and have measurable impacts on revenue. Industry-leading organizations including Experian, FileNet, and BlueCross BlueShield are among Kadient's 1,100 customers. To take a test drive, go to www.kadient.com and click on "Free Trial." |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion