DelightfulDeliveries.com Ranks Customer Feedback High When It Comes to Merchandising With Mercado.America's Number 1 Online Gift Basket A gift basket, or fruit basket is typically a gift that is delivered to the recipient at their home or workplace. There are different varieties of gift baskets, some which have fruit only, some with dry/canned goods only (such as tea, crackers and jam) although the standard Retailer Integrates Bazaarvoice With Mercado For the hispanic surname "Mercado", please see de Mercado. Mercado first originated in Spain. In English it means 'market'. Is the last name of the 'Great' Fifa Soccer player Eswold. - Adding Ratings and Reviews to Their Merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. Mix PLEASANTON, Calif. -- Mercado Software, the leading provider of eCommerce search and merchandising solutions, today announced that online gift retailer Delightful Deliveries (www.delightfuldeliveries.com) has fully integrated the Bazaarvoice ratings and reviews solution into their Mercado searchandising environment. Since its launch in 1997, DelightfulDeliveries.com has quickly established itself as one of the premiere Internet Gift Retailers. Today, Delightful Deliveries does $6.5 million in sales and was #445 in the 2006 Internet Retailer Top 500 Guide to Retail Web Sites. "We see ratings and reviews as a natural fit for our products, and the integration of these metrics metrics Managed care A popular term for standards by which the quality of a product, service, or outcome of a particular form of Pt management is evaluated. See TQM. with search and merchandising gives us a distinct advantage over the competition," said Delightful Deliveries President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Eric Lituchy. "We've had great success with Mercado over the past 18 months, and now we're making gift-seeking even easier and richer for our customers." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Lituchy, "With the Mercado/Bazaarvoice integration we're making search and navigation results more meaningful - offering our customers the ability to refine choices based on whether products, such as gift baskets or baked goods, have achieved 4 or 5 star ratings from recipients of gifts purchased on our site. " "Searchandising is the perfect application to take advantage of customer feedback," according to Brett Hurt, Founder and CEO of Bazaarvoice. "As more and more retailers provide a forum for their customers to review and rank the products they sell, it makes perfect sense that search results and merchandising tactics reflect this activity. These are metrics that will be increasingly critical to online consumers as they evaluate products, and Mercado clearly recognizes this need." "In addition to attributes such as brand and price, customer feedback now serves as important buying-decision criteria, and we're embracing this trend fully by integrating it into navigation and Metrics Driven Merchandising," said Corey Leibow, CEO of Mercado Software. "Our partnership with Bazaarvoice underscores the importance of user generated content (UGC See user-generated content. ) to searchandising and brings real and immediate business value to retailers. We look forward to our continued work with Bazaarvoice and expect to see many more successful joint projects this year." About Mercado Software Mercado (www.mercado.com) is the leading eCommerce search & merchandising solution specialist for multi-channel retail and B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business organizations. By enabling a superior buying experience and equipping e·quip tr.v. e·quipped, e·quip·ping, e·quips 1. a. To supply with necessities such as tools or provisions. b. business managers with a powerful platform on which to execute merchandising strategies, online businesses can aggressively grow revenue and foster customer loyalty. Sears Holdings Corp., Guess?, Inc., Williams-Sonoma Inc., OfficeMax, Macy's, ShopNBC, Delightful Deliveries, and Organize.com are some of the companies benefiting from Mercado's solutions. For more information about Mercado Software, please visit www.mercado.com or call (888) 376-1400. About Bazaarvoice Based in Austin, Texas, Bazaarvoice (www.bazaarvoice.com) offers outsourced technology, community management services, analytics, and syndication to encourage and harness word of mouth marketing, and bring it closer to a company's brand and customer experience. The company's flagship hosted and fully managed customer ratings and review service allows businesses to enable, encourage, and analyze customer ratings and reviews on their website. Clients like Dell, Sears, Bass Pro Shops Bass Pro Shops is a privately held sporting goods and outdoor goods store headquartered in Springfield, Missouri. The original Outdoor World store, referred to as the "Grand Daddy" is located at the corner of Sunshine and Campbell in Springfield. , CompUSA, Overstock.com, Macy's, and PETCO benefit from a credible and reliable customer-to-customer community, without having to delve into complex IT work or the laborious la·bo·ri·ous adj. 1. Marked by or requiring long, hard work: spent many laborious hours on the project. 2. Hard-working; industrious. process of community management. About Delightful Deliveries DelightfulDeliveries.com started in 1997 and has quickly established itself as one of the premiere Internet Gift Retailers. Our mission is "To bring great products to gift givers, while providing world-class service." You will always find our gift delivery efficient and always timely. Delightful Deliveries features Mrs. Fields Mrs. Fields Cookies is a chain of bakeries, located mostly in the United States, founded by Debbi Fields (b. 1956, Park City, Utah). Mrs. Fields and her husband started their business in the late 1970s, opening the first of many retail bakeries in Palo Alto, California, selling [R], Shari's Berries[R], Ghirardelli Chocolate[R] and over 1500 delicious gifts. For more information about Delightful Deliveries, please visit www.delightfuldeliveries.com or call 866-WE-DELIGHT (866-933-3544). |
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