Delahaye's Media Compass Delivers Real-Time Media Analysis Directly to Marketing and Communications Executives.Business Editors NORWALK, Conn.--(BUSINESS WIRE)--Oct. 13, 2003 Powerful Media Intelligence Tool is Latest in Delahaye Service Innovations Media Compass, an enterprise portal See corporate portal. that delivers continuously updated news from around the world and detailed news analysis directly to communications executives, marketing professionals and product managers, was launched today by Delahaye, the communications research division of Medialink Worldwide Incorporated (Nasdaq: MDLK). "News coverage is well established as a powerful driver of public perception, a key influencer of business outcomes," said Mark Weiner, Chief Executive of Delahaye. "Now more than ever, it is imperative for business strategists to track and manage media coverage more effectively in order to help accelerate sales, raise stock prices, and attract the best talent. Media Compass delivers time-critical content and context so that executives know what's happening and why it's happening in order to determine a course of action." Media Compass captures corporate news in real-time from more than 6,000 of the most closely followed Internet news sites around the world. A significant feature of Media Compass is its Media Performance Grid, which integrates news content with in-depth analysis. The Media Performance Grid gives viewers easy access to the level of prominence and influence created by the media for a company, its products, brands, and service lines. "Media Compass satisfies the vital needs that real-time enterprises face each day, such as monitoring the impact of communication investments, managing risk and implementing initiatives," explained David Cappuccio, Delahaye's Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. and Senior Vice President. "With the addition of Media Compass to our growing portfolio of services, Delahaye continues its tradition of delivering cutting-edge technology to clients." When compared to traditional media monitoring methods, Media Compass provides faster and more economical results. It delivers only the most relevant news items specific to an organization's needs and automatically analyzes the content for insight on the significance of key words, including those which drive corporate reputation and brand awareness, as well as financial and regulatory action. Media Compass is available through Norwalk, Conn.-based Delahaye Medialink (www.delahaye.com). For a base subscription fee of $2,000 each month, subscribers have complete online access. The 2002 Media Reputation Index is available through Norwalk, CT-based Delahaye About Delahaye: Since 1964, the people behind Delahaye (www.delahaye.com) have been combining research technique, technology and insight to help companies understand and improve their reputations, plan and evaluate their communications programs Software that manages the transmission of data between computers, typically via modem and the serial port. Such programs were very popular for connecting to BBSs before the Internet took off. and sharpen sharp·en tr. & intr.v. sharp·ened, sharp·en·ing, sharp·ens To make or become sharp or sharper. sharp their competitive edge worldwide. Delahaye provides research to accurately assess communications performance and the advice to execute successful communications programs. Delahaye, with domestic offices in Norwalk, Conn. and Portsmouth N.H. and an international office in London, is a division of Medialink Worldwide Incorporated. About Medialink: Medialink (www.medialink.com) is a global leader in providing comprehensive and compelling multimedia communication solutions and services for more than 3,000 corporations and other organizations seeking to communicate news to their audiences through television, radio, print and the Internet. The company provides production and satellite distribution of video and audio news, multimedia web casting services, press release newswire distribution, photography production and digital distribution, and strategic corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. consulting. Medialink also provides media monitoring and analysis and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most research to help clients determine return on investment from their communications efforts. Based in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , Medialink has offices in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. including an international hub in London. For additional investor and financial information, please visit the recently launched Investor Relations Investor relations The process by which the corporation communicates with its investors. section of the Company's Web site (www.medialink.com). With the exception of the historical information contained in the release, the matters described herein contain certain "forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. " that are made pursuant to the Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements, which speak only as of the date made. Actual results may vary materially from those expressed or implied by the statements herein. Such statements may relate, among other things, to our ability to respond to economic changes and improve operational efficiency, the benefits of our products to be realized by our customers, or our plans, objectives, and expected financial and operating results. Forward-looking statements may also include, without limitation, any statement relating to relating to relate prep → concernant relating to relate prep → bezüglich +gen, mit Bezug auf +acc future events, conditions or circumstances or using words such as: will, believe, anticipate, expect, could, may, estimate, project, plan, predict, intend or similar expressions that involve risk or uncertainty. These risks and uncertainties include, among other things, our recent history of losses, our ability to achieve or maintain profitability; worldwide economic weakness; geopolitical ge·o·pol·i·tics n. (used with a sing. verb) 1. The study of the relationship among politics and geography, demography, and economics, especially with respect to the foreign policy of a nation. 2. a. conditions and continued threats of terrorism; effectiveness of our cost reduction programs; our ability to develop new services and market acceptance of such services, such as Teletrax; the volume and importance of breaking news which can have the effect of crowding out the content we produce and deliver to broadcast outlets on behalf of our clients; our ability to develop new products and services that keep pace with technology; our ability to develop and maintain successful relationships with critical vendors; the potential negative effects of our international operations Internal Operations (I.O., IO or I/O) is a fictional American Intelligence Agency in Wildstorm comics. It was originally called International Operations. I.O. first appeared in WildC.A.T.S. volume 1 #1 (August, 1992) and was created by Brandon Choi and Jim Lee. on the Company; future acquisitions or divestitures may adversely affect our operations and financial results; the absence of long term contract with customers and vendors; and increased competition may have an adverse effect on pricing, revenues, gross margins and our customer base. More detailed information about these risk factors is set forth in filings by Medialink Worldwide Incorporated with the Securities and Exchange Commission, including the Company's registration statement, most recent quarterly report on Form 10-Q Form 10-Q See 10-Q. , most recent annual report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. and other publicly available information regarding the Company. Medialink Worldwide Incorporated is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. |
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