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Del Taco Continues Washington Expansion.


LAKE FOREST, Calif. -- Del Taco Del Taco is a chain of North American fast-food restaurants specializing in Mexican-style offerings as well as American foods such as burgers, fries and shakes.

The first Del Taco restaurant was founded in Yermo, California in 1961 by Ed Hackbarth and David Jameson.
 today announced it has signed a franchise development agreement for three new restaurants to be located within the Washington counties of Walla Walla Walla Walla (wŏl`ə wŏl`ə), city (1990 pop. 26,478), seat of Walla Walla co., SE Wash., at the junction of the Walla Walla River and Mill Creek, near the Oregon line; inc. 1862. , Benton, Franklin and Yakima. The agreement increases Del Taco's planned number of restaurants in Washington to 21.

The new franchisee, Del Quatro LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, is composed of three entrepreneurs who grew up on Del Taco in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, . Jerald A. Hanson, C. Carleton Wallace and Theodore K. Stream first expressed their interest in a Washington franchise agreement five years ago after Hanson relocated to Walla Walla.

"Washington is a wonderful area, and the only thing missing was Del Taco," said Hanson, who grew up in Riverside, Calif. "It's the one restaurant an entire family can agree on with the right quality and variety of food."

"We are pleased to welcome franchisees who are so passionate about the brand," said Marc Mushkin, senior director of franchising at Del Taco.

Beyond their familiarity with the brand, Hanson credits Del Taco's high sale volume as part of what makes Del Taco a great business opportunity. Del Taco's average unit volume is significantly higher than the No. 1 chain in its category.

The popular chain offers menu items that appeal to a broad range of tastes with a strong emphasis on quality and value. The menu includes Mexican offerings of tacos, burritos, quesadillas and nachos as well as American favorites like fresh, grilled-to-order hamburgers, crinkle-cut fries and milk shakes. Each item is made to order only when the customer orders it with many quality ingredients including lard-free beans made from scratch daily, real cheddar cheese grated on site, chicken grilled fresh every hour, hand-made salsa and fresh produce.

Recently, Del Taco added the Crispy crisp·y  
adj. crisp·i·er, crisp·i·est
1. Firm but easily broken or crumbled; crisp.

2. Having small curls, waves, or ripples.
 Fish Taco to its menu and it immediately became one of the chain's biggest-selling items

Del Taco was founded in 1964 and is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 that operates or franchises more than 445 Mexican quick-service restaurant locations throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . The company has been on an aggressive campaign to grow beyond its Southern California roots, continuing to expand in markets throughout the West while opening new markets in Michigan, Illinois and Missouri.
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Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 25, 2005
Words:361
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