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Del Mar Database Launches InTrac(TM) POS Application; Best-of-Breed Solution Provides Option for Small, Medium-Size Mortgage Lenders Needing Greater Integration with DataTrac(R) Back-Office Automation Solution.


SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay.  -- Del Mar Del Mar is the name of several places in the United States of America:
  • Del Mar, California
  • Del Mar, Texas
  • Del Mar High School, located in San Jose, California
  • Del Mar Racetrack, located in Del Mar, California
 Database has released InTrac(TM), a front-end point-of-sale (POS (1) See point of sale and packet over SONET.

(2) "Parent over shoulder." See digispeak.

POS - point of sale
) solution for small and medium-size mortgage lenders. InTrac works with DataTrac(R), Del Mar Database's flagship back-office automation solution, providing DataTrac users with another option for integrating front-office operations with their core mortgage banking solution.

"With InTrac, Del Mar Database is providing yet another best-of-breed option that enables us to improve efficiency and better compete with larger lenders," said Matt Klaess, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  at Western Financial, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
. "As margins continue to shrink, it is imperative that small and medium-size lenders take every opportunity to increase profit per loan. Having easy to implement, easy to use, and well-supported single provider solutions like InTrac and DataTrac does just that. Del Mar Database has responded to lenders looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 a new option with InTrac, a powerful alternative POS solution."

InTrac is an optional add-on application to a lender's existing DataTrac solution and Del Mar Database will continue supporting POS integrations to other software vendors. Developed from base functionality that has been in use for more than eight months, InTrac provides DataTrac users with a tested and solid new choice. InTrac was officially released and made available to DataTrac users on Dec. 21, 2005.

"The third party POS systems work very well for many lenders because they are simple and easy-to-use, and most originators are already familiar with them," said John Walsh

For other people named John Walsh, see John Walsh (disambiguation).


John E. Walsh (born December 26, 1945 in Auburn, New York) is the host of the TV show America's Most Wanted.
, president of Del Mar Database. "However, the very simplicity of the solutions also requires lenders to impose business rules for managing their business outside of their technology. For some lenders this works; for others it does not. Like our other optional add-on applications, WebTrac, DocumentTrac, GuideTrac, CommissionTrac and BusinessTrac, InTrac provides a powerful POS option to lenders needing a more sophisticated solution."

With robust origination and processing functionality, InTrac enables lenders to put a single provider lending solution into the hands of more employees, reaching out to loan officers and processors. Mortgage companies looking to reduce internal operating costs by consolidating vendors and systems will continue to benefit from a dedicated path of enhancements to product suite integration and functionality.

"Many of our new clients are switching from so-called 'end-to-end solutions' that either failed during implementation or simply did not meet the business needs of the lender," continued Walsh. "After selecting DataTrac as the best back-office solution, these lenders have the option to choose the best POS for their businesses, whether our offering or another vendor's. InTrac's simple implementation and ease of use, combined with our technical and customer support, provides for greater efficiency and return on investment. Many lenders may prefer to work exclusively with one vendor potentially making our POS solution the best fit for them."

About Del Mar Database

San Diego-based Del Mar Database introduces new technologies to lenders of all sizes that leverage their existing tools to improve efficiencies, increase profitability and increase pipeline capacity. The company's proprietary software solution, DataTrac(R), enables lenders to reduce costs, generate greater profits per loan, minimize errors using business intelligence and fund more loans with fewer people. Founded in 1991, the company's customers include mortgage lenders, brokers becoming lenders, credit unions and community banks. Del Mar Database is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Fiserv, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:FISV FISV Fiserv, Inc (stock symbol) ).

For more information, visit www.delmardb.com.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 22, 2005
Words:545
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