Dealer.com Named "Coolest Company" by Interface Tech News.Company Awarded For Its Unique Offering to the Automotive Industry The automotive industry is the industry involved in the design, development, manufacture, marketing, and sale of motor vehicles. In 2006, more than 69 million motor vehicles, including cars and commercial vehicles were produced worldwide. and Deep Commitment to the Vermont Economy BURLINGTON, Vt. -- Dealer.com, a leading provider of eMarketing solutions that increase online sales and marketing effectiveness Marketing Effectiveness is the function of improving how marketers go to market with the goal of optimizing their marketing spend to achieve even better results for both the short-term and long-term. Also related to Marketing ROI and Return on Marketing Investment (ROMI). for auto dealerships, announced today that it was named a "Coolest Company" by Interface Tech News in the 2006 Technologist's Technology Guide. Dealer.com was one of three companies honored in its category and the only Vermont-based company to be recognized. Interface Tech News presents awards to companies that are breaking the mold with their business model, corporate philosophy or employee programs within its region. To be eligible, the companies must be located in Maine, New Hampshire New Hampshire, one of the New England states of the NE United States. It is bordered by Massachusetts (S), Vermont, with the Connecticut R. forming the boundary (W), the Canadian province of Quebec (NW), and Maine and a short strip of the Atlantic Ocean (E). , Vermont, or Northern Massachusetts. "We are honored to be recognized as one of the "Coolest Companies" by Interface Tech News, said Rick Gibbs, Vice President and Chief Technology Officer of Dealer.com. "This award demonstrates Dealer.com's dedication to producing world-class products for the automotive industry, as well as our commitment to the economic growth of Vermont." Dealer.com offers automotive dealers a suite of eMarketing web based Coming from a Web server. See Web application. solutions and tools proven to strategically reach customers online. The company offers its customers the only fully-integrated web solution including web site development, search engine marketing, search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden and lead management. Based in Burlington, Vermont, Dealer.com employs more than 100 people and has partnered with the state of Vermont and Vermont HITEC HITEC Highway Innovative Technology Evaluation Center to develop an apprentice program to create technology based jobs for Vermonters. The program has been a huge success; with 32 of Dealer.com's full-time employees being graduates of the program. Dealer.com's award-winning products include SmartSites[TM], professionally designed Web sites helping auto dealers reach their customers through inventory information, photos and online brochures; LeadMachine(TM), a fully integrated lead management tool allowing auto dealers to track ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). , sales person success rates and generate detailed efficiency reports; and, PowerMail(TM) Pro, a broadcast email tool enabling dealers to communicate with customers regarding inventory, promotions and factory incentive emails. Dealer.com's DOMINATOR(TM), is a search engine marketing program designed to drive local, high quality traffic to dealership Web sites through carefully chosen keywords. About Dealer.com: Founded in Burlington, Vt. in 1997, Dealer.com is a leading provider of eMarketing solutions for the automotive industry. The company offers the only fully-integrated web solution that includes Search Engine Marketing (SEM), Search Engine Optimization (SEO (Search Engine Optimization, Search Engine Optimizer) See search engine optimization. ), and Lead Management. By combining award-winning automotive dealer website development, user-friendly lead management tools and the most proven local search engine advertising solutions available, Dealer.com is the only company to truly revolutionize the online marketing and sales effectiveness Marketing and Sales Effectiveness is a category of technologies and services that refers to improving business results through optimizing the efforts of Marketing and Sales, which, if properly aligned, make each business group more effective. for auto dealers with an unmatched level of speed, precision and ease-of-use. For more information, please visit www.dealer.com or call 888-894-8989. |
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