Dealer Technology Group and DiversiForm Partner to Integrate DealerLOGIX into Automotive Industry.Dealer Technology Group Signs its Newest Authorized Agent to Market DealerLOGIX to the Retail Automotive Industry The automotive industry is the industry involved in the design, development, manufacture, marketing, and sale of motor vehicles. In 2006, more than 69 million motor vehicles, including cars and commercial vehicles were produced worldwide. DENVER -- Dealer Technology Group recently announced that DiversiForm di·ver·si·form adj. Having different forms; variform. , a leading provider of service department retention marketing and CSI CSI Crime Scene Investigator CSI CompuServe, Inc. CSI Commodity Systems, Inc. CSI Commodity Systems Inc. (Boca Raton, FL) CSI Crime Scene Investigation (CBS TV show) CSI Christian Schools International products and services, will begin to market DealerLOGIX, DTG's customized sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. suite. The integration of the companies' solutions will create a total service-drive sales solution for the retail automotive industry. "In most cases, automotive dealers do not have formal sales processes for the service advisors on the service drive. That's where DealerLOGIX comes in," said Mark Brandon, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and Founder of DTG DTG Date-Time Group DTG Digital Television Group (UK trade association) DTG Distance To Go DTG Days To Go DTG Digital Transmission Group DTG Direct Trunk Group DTG Digital Trunk Group DTG Dance Theatre of the Gospel . " And by combining DealerLOGIX with the DiversiForm's TRAX Services, DiversiForm will now be able to provide a complete up-selling solution to their customer base as part of their total CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. package." Most dealerships build their businesses through marketing and customer feedback, leaving out the most important piece -- a sales process. The DealerLOGIX Suite solves this problem by providing Service Advisors with a PC, or Tablet PC (1) A tablet computer environment from Microsoft that is based on an enhanced version of Windows XP. Designed to function more like a portable writing tablet than previous tablet-based computers, it includes handwriting recognition as well as the ability to retain handwritten words , based sales tool which allows them to maximize sales with each customer visiting the service department. DiversiForm, for example, already provides complex marketing and feedback services through its customer retention programs, ScanTRAX, PhoneTRAX and ReminderTRAX. Each service offers unique, results-driven solutions that build client loyalty and profitability. DealerLOGIX will allow the company to include a sales-driven method, which will complete the full circle of Service CRM capabilities. "By integrating DealerLOGIX into our marketing solution, DiversiForm will continue to solidify so·lid·i·fy v. so·lid·i·fied, so·lid·i·fy·ing, so·lid·i·fies v.tr. 1. To make solid, compact, or hard. 2. To make strong or united. v.intr. its position as an innovator of dynamic marketing solutions to the automotive industry," said Gus Hill, Vice President of DiversiForm. To learn more about marketing with DealerLOGIX, please visit http://dealerlogix.com. About DiversiForm DiversiForm designs and delivers value-added printed forms and customer retention services to the automotive industry. Starting in 1986, the company built its foundation on automotive forms distribution, and then quickly added novel products, such as ClearView Service Reminders and multiple families of redesigned buyers' guides. DiversiForm also provides complementary customer retention programs for service departments that help boost customer visits and deliver superior manufacturer CSI ratings. For more information, please visit http://www.diversiform.com/. About Dealer Technology Group Founded in 2002, Dealer Technology Group is an innovative software development and marketing firm specializing in customizable sales software for automotive, motorcycle, powersports and RV dealers. The company's product offerings include its DealerLOGIX Suite, which brings it menu-selling techniques to the service drive, showroom floor and F&I department. For more information, please visit http://dtgllc.com/index.html. |
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